NS

Naomi Simson

Co-Founder - Non Executive Director

Overview


Name: Naomi Simson
Company: Big Red Group (BRG)
Role: Co-Founder and Non-Executive Director

Professional Background


Naomi Simson is a prominent Australian businessperson and entrepreneur, widely recognized for her significant influence in the business community. She co-founded the Big Red Group (BRG) in 2017 with David Anderson, creating the largest marketplace of experiences in Australia and New Zealand. The group manages multiple consumer brands, including RedBalloon, Adrenaline, Experience Oz, Experience Oz Local Agent, and Lime&Tonic.

Simson began her career in corporate marketing, working with major companies such as IBM, KPMG, Apple Computer Australia, and Ansett Australia. In 2001, she founded RedBalloon, a pioneering online experience gift retailer, which she grew from a home-based business to a thriving enterprise with 46 employees by 2011.

Achievements and Contributions


Leadership & Influence


  • LinkedIn Influence: Naomi Simson has amassed close to 3 million followers on LinkedIn, making her the most followed individual in Australia on the platform.

  • Media Presence: She appeared as the #RedShark on the Australian television show Shark Tank for four seasons, investing in and mentoring many start-ups.


Publications


Simson is the author of two notable books:
  • "Live What You Love" (2015)

  • "Ready to Soar" (2016)


Notable Awards


  • 2011 Ernst & Young Entrepreneur of the Year Award

  • 2013 Lifetime Achievement Silver Stevie Award

  • 2008 National Telstra Business Women's Award for Innovation

  • 2005 Westpac NSW Entrepreneur of the Year Award


Podcast


  • Handpicked with Naomi Simson: A podcast offering mini mentoring sessions to business owners, providing actionable insights and advice on various business topics.


Recent Developments


  • On July 1, 2024, Simson posted on LinkedIn seeking an Art Director for the Big Red Group, highlighting the group's expansion and need for creative leadership.

  • The acquisition of Experience Oz North Queensland was completed recently under her leadership, expanding BRG’s footprint in the tourism sector.


Philanthropy and Civic Engagement


Simson is actively involved in philanthropic efforts, particularly in animal protection and social causes. She is:
  • A Council Member of Voiceless, advocating for greater animal protection.

  • An advisor to Heads Over Heels and a governor for the Cerebral Palsy Alliance.


Personal Information


  • Date of Birth: February 22, 1964

  • Spouse: Stuart King (married since 2016)

  • Awards: Lifetime Achievement Silver Stevie Award (2013)


Conclusion


Naomi Simson’s extensive career and substantial influence in the entrepreneurial and business communities, combined with her leadership at Big Red Group, position her as a key figure in Australia's corporate landscape. Her ongoing initiatives and philanthropic efforts further solidify her as a dynamic and impactful leader.