Natalie Copeland, Chief Marketing Officer
Company: Snellings Walters Insurance Agency
LinkedIn Profile: [Natalie Copeland LinkedIn](https://www.linkedin.com/in/natalie-copeland)
Professional Location: Acworth, GA, US
Professional Experience and Role
Natalie Copeland is the Chief Marketing Officer (CMO) at Snellings Walters Insurance Agency. Since initiating her career in marketing in 2009, she has become a proficient integrated marketing leader, proficient in developing multi-brand marketing strategies. Copeland has been instrumental in driving creative planning and strategy across both digital and traditional marketing channels.
In her role at Snellings Walters, she oversees the execution and optimization of various marketing activities, including:
- Pay-per-click (PPC) advertising
- Social media management
- Email marketing
- Search engine optimization (SEO)
- Content marketing
- Traditional advertising campaigns
Achievements and Impact
Copeland's induction as the CMO was noted in April 2023. Her leadership in marketing efforts has played a crucial role in:
- Conveying the brand stories of Snellings Walters effectively.
- Supporting a distinguished team of experts.
- Utilizing creative strategies to lead complex businesses toward security.
Notable Campaigns and Professional Behavior
Some notable mentions of Natalie’s involvement with the company include:
- 70th Anniversary Celebrations: Instrumental in organizing and promoting the company's milestone event.
- Community Engagement: Actively involved in local events such as Pi Day and Great Strides, impacting the agency's community presence.
- Team Development: Encourages and participates in numerous team-building and professional development initiatives.
Personal Attributes and Motivations
Natalie is driven by:
- The desire to tell the story of remarkable brands.
- Striving to live a balanced life while continually learning.
- Her dedication and passion for her work, translating into a highly supportive role within the organization.
Outside of professional duties, Natalie enjoys family activities, including reading suspense novels, playing with her daughter, and engaging in camping adventures.
Company Overview: Snellings Walters Insurance Agency
Established: 1952
Core Values:
- Engaged: More than Me
- Accountable: Own Your Part
- Curious: Seek to Understand
- Authentic: Your True Self
Snellings Walters provides commercial insurance and employee benefits with a focus on energizing clients through a proven process, aligning with their belief that "growth is personal."
Leadership Team
- Billy Potter: Principal | Chief Executive Officer
- Jennifer Goodwyn: Principal | President & Chief Operating Officer
- Clay Snellings, CPCU: Principal | Chairman of the Board
- Stephen M. Harmon, AAI, ARM: Principal | Commercial Insurance
For additional insights and connections within the team, relevant contacts are available through the [Snellings Walters About Page](https://snellingswalters.com/about/).
This detailed profile should provide solid groundwork for understanding Natalie Copeland's role, achievements, and the core operations at Snellings Walters Insurance Agency.
