Natasha Alcantra

Graphic Design Specialist with Diverse Industry Experience

Professional Overview
Natasha Alcantra is a skilled Graphic Designer II with a versatile background spanning the design, education, and non-profit sectors. She combines her technical design expertise with a passion for creative problem-solving to deliver impactful visual solutions that elevate brand identities and user experiences.

Experience Summary

Current Roles
Graphic Designer II, iClick (2023-04-01 to Present)

• Collaborates with cross-functional teams to conceptualize and execute innovative digital and print designs that support iClick's marketing initiatives

• Implements design best practices to ensure consistent brand positioning across all touchpoints

• Provides design guidance and mentorship to junior team members to drive continuous improvement

Teaching Fellow, University of Pennsylvania (2020-09-01 to Present)

• Instructs undergraduate students in design fundamentals, typography, and creative thinking

• Develops engaging course curriculum and learning activities to foster the next generation of design talent

Career Progression
Natasha has steadily built her design expertise through roles at both established and emerging organizations. Prior to her current positions, she served as the Lead Graphic Designer at Super Purposes™, where she spearheaded the development of a cohesive visual identity that elevated the brand's market presence. Earlier in her career, Natasha gained valuable experience as a Production Artist at iClick and an Art Educator at Smart with Art, honing her technical skills and passion for design education.

Academic Background
Natasha holds a Bachelor of Fine Arts in Product Design from the University of Oregon School of Architecture and Allied Arts, where she graduated with distinction. Her academic achievements included serving as a Student Tour Guide and Office Assistant, as well as a Conversation Partner at the university's American English Institute.

Areas of Expertise

• Graphic design, including print, digital, and multimedia

• Brand identity development and visual system design

• User interface (UI) and user experience (UX) design

• Typography and layout composition

• Design mentorship and instruction

Professional Impact
During her tenure at Super Purposes™, Natasha led the successful rebranding of the company, resulting in a 25% increase in website traffic and a 20% boost in social media engagement. As a Teaching Fellow at the University of Pennsylvania, she has been instrumental in shaping the design curriculum and fostering the creative growth of her students.

Conclusion
Natasha Alcantra is a versatile Graphic Designer II with a proven track record of delivering visually engaging and strategically aligned designs. Her diverse experience, technical proficiency, and passion for mentorship make her a valuable asset to any design team. Natasha is poised to continue making a meaningful impact in the industry through her innovative solutions and commitment to professional development.