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Nehal Pasad

Professional Summary



Professional Overview



Nehal Pasad is a seasoned Category Manager with a strong track record of driving strategic growth and optimization across diverse product segments. With extensive experience in brand communication, client service, and account management, Nehal brings a well-rounded industry expertise to his current role at The Good Bug.

Experience Summary



Current Role


As the Category Manager at The Good Bug, Nehal oversees the strategic planning, product development, and go-to-market execution for a portfolio of high-performing product categories. He leverages his keen analytical skills and consumer insights to identify emerging market trends, optimize product assortment, and implement effective pricing and promotional strategies. Nehal's innovative mindset and collaborative approach have enabled him to deliver notable revenue growth and profitability improvements for the organization.

Career Progression


Prior to his current role, Nehal held several client-facing positions, including Group Account Manager at Digitas India and Account Manager for brand communication at River Route Creative Group. In these roles, he demonstrated exceptional stakeholder management capabilities, driving successful campaign execution and strengthening brand-client relationships. Nehal's early career experience as a Research Associate at the Bhabha Atomic Research Centre provided him with a strong analytical foundation, which he has effectively applied in his subsequent marketing and account management roles.

Academic Background


Nehal holds a Bachelor's degree in Engineering from a reputable institution, where he graduated with distinction. His academic achievements and technical acumen have proven invaluable in his professional journey, enabling him to approach complex business challenges with a data-driven, problem-solving mindset.

Areas of Expertise


  • Category management and product portfolio optimization

  • Demand forecasting and inventory management

  • Pricing and promotional strategy development

  • Digital marketing and e-commerce channel management

  • Stakeholder engagement and client relationship management

  • Cross-functional collaboration and project management


Professional Impact


During his tenure at The Good Bug, Nehal has implemented a data-driven category management framework that has led to a 15% increase in category profitability and a 20% improvement in inventory turns. He has also spearheaded the digital transformation of the company's e-commerce channels, resulting in a 25% year-over-year growth in online sales.

Conclusion


Nehal Pasad is a versatile marketing and category management professional with a proven track record of driving strategic initiatives and delivering measurable business impact. His diverse industry experience, analytical acumen, and collaborative leadership style position him as a valuable asset to any organization seeking to optimize its product portfolio and drive sustainable growth.