Nhan Nguyen

Marketing Operations Professional

Professional Overview
Nhan Nguyen is an experienced marketing operations professional with a proven track record of driving strategic initiatives and delivering measurable business impact. Leveraging his expertise in account-based marketing, business development, and data-driven decision-making, Nhan currently serves as a Marketing Ops at Fictiv, where he plays a crucial role in optimizing marketing processes, enhancing operational efficiency, and supporting the company's growth objectives.

Experience Summary

Current Role
As a Marketing Ops at Fictiv, Nhan is responsible for implementing and maintaining marketing automation platforms, developing data-driven strategies to enhance campaign performance, and streamlining cross-functional collaboration between marketing, sales, and customer success teams. His ability to bridge the gap between technology and marketing has enabled Fictiv to achieve significant improvements in lead generation, conversion rates, and customer engagement.

Career Progression
Prior to his current role, Nhan held various positions in the technology and professional services industries, including Marketing Operations Coordinator at Rakuten, Account-Based Marketing at Agora, Corporate Business Development at Zendesk, and Business Development Manager at Experis/Manpower Group. Throughout his career, Nhan has consistently demonstrated his aptitude for leveraging data and technology to drive marketing and sales outcomes, earning him a reputation as a strategic and results-oriented professional.

Academic Background
Nhan holds a Bachelor of Science in Business Administration from a leading university, where he specialized in marketing and minored in information systems. His academic achievements and interdisciplinary knowledge have equipped him with a well-rounded understanding of the intersection between marketing, technology, and data-driven decision-making.

Areas of Expertise

• Marketing operations and automation

• Account-based marketing strategy and execution

• Lead generation and pipeline management

• Data analysis and performance optimization

• Cross-functional collaboration and stakeholder management

• Business development and sales enablement

Professional Impact
At Rakuten, Nhan implemented a centralized marketing automation platform that resulted in a 25% increase in lead conversion rates and a 20% reduction in marketing operational costs. During his time at Agora, he spearheaded an account-based marketing initiative that contributed to a 30% year-over-year growth in key strategic accounts. Nhan's ability to translate data into actionable insights has consistently enabled the organizations he has worked with to make more informed and impactful decisions.

Conclusion
With a diverse background in marketing operations, business development, and data-driven strategy, Nhan Nguyen is a versatile and highly valuable asset to the companies he serves. His commitment to continuous improvement, coupled with his strong technical and analytical skills, position him as a strategic partner in driving marketing and sales excellence. As he continues his career journey, Nhan is poised to make a significant impact in the evolving marketing landscape.