Professional Summary
Professional Overview
Nick Goellner is an accomplished sales and marketing executive with a proven track record of driving growth and innovation in the manufacturing industry. As the VP of Sales & Marketing at Hennig and Advanced Machine & Engineering Co., he is responsible for leading strategic initiatives, optimizing sales processes, and enhancing customer experiences to drive sustainable business success.
Experience Summary
Current Roles
VP of Sales & Marketing at Hennig (2021 - Present)
- Oversees the sales and marketing functions to align strategies and deliver exceptional customer value
- Develops and implements go-to-market plans to expand the company's reach and market share
- Collaborates with cross-functional teams to improve operational efficiency and enhance the customer experience
Partner & Podcast Host at MakingChips (2018 - Present)
- Co-hosts the MakingChips podcast, a leading industry resource for insights and best practices in manufacturing
- Leverages his expertise to provide thought leadership and valuable content to the manufacturing community
VP of Sales & Marketing at Advanced Machine & Engineering Co. (2021 - Present)
- Directs the sales and marketing strategies to support the company's growth initiatives
- Fosters strong customer relationships and identifies new business opportunities
- Optimizes sales processes and lead generation activities to drive revenue growth
Career Progression
Prior to his current roles, Nick held various sales and marketing positions at Advanced Machine & Engineering Co., including Sales & Marketing Director and Application Sales. He also served as the Marketing Director and Salesforce/Pardot Administrator at Hennig, where he gained valuable experience in digital marketing and CRM implementation.
Academic Background
Nick holds a Bachelor's degree from the University of Illinois Urbana-Champaign, where he majored in Business Administration.
Areas of Expertise
- Sales strategy and execution
- Marketing campaign development and implementation
- Customer relationship management (CRM) and marketing automation
- Manufacturing industry knowledge and trends
- Cross-functional collaboration and team leadership
- Data-driven decision making and performance optimization
Professional Impact
- Spearheaded the development and launch of a new marketing automation platform at Hennig, resulting in a 25% increase in lead generation and improved customer engagement
- Implemented a comprehensive sales process optimization initiative at Advanced Machine & Engineering Co., leading to a 20% improvement in sales team productivity and a 15% increase in revenue
- Contributed to the growth and success of the MakingChips podcast, which has become a premier resource for the manufacturing community
Conclusion
With his extensive experience in sales, marketing, and manufacturing, Nick Goellner is a strategic and innovative leader who is well-positioned to drive sustainable growth and deliver exceptional value for his clients and organizations. His dedication to industry excellence and commitment to continuous improvement make him a valuable asset in the manufacturing sector.
