Professional Background
Nikita Zhitkevich serves as the Vice President of Sales at PartnerStack, a leading partner management platform for SaaS products. His tenure at PartnerStack spans over five years, during which he has significantly contributed to the company's growth and success in the industry.
Current Role and Responsibilities
Nikita began his journey at PartnerStack as the Director of Channel Partnerships and Alliances, where he managed a team responsible for developing a robust partner program. His key focus areas included:
- Leading a team of seven in building one of the world’s best partner programs.
- Facilitating growth by leveraging partnerships with over 500 SaaS companies.
- Implementing strategies that boosted partner recruitment and activation.
Recently, Nikita has transitioned to the Vice President of Sales role, where he continues to leverage his expertise to steer the company’s sales strategies and drive revenue growth. His experience in channel partnerships and alliances underpins his strategic vision for sales.
Professional Achievements
During his tenure, Nikita has:
- Led the partnerships program, learning from over 500 SaaS companies that utilize PartnerStack's platform.
- Enhanced Partner Recruitment: He has been instrumental in recruiting and activating partners, which helped in scaling partnership success.
- Optimized Sales and Revenue: Through custom onboarding, training, and detailed reporting, Nikita has empowered partners to optimize their performance and drive substantial revenue growth.
Educational Background
Nikita holds a Bachelor of Medical Science (BMSc) degree from King’s College London and The University of Western Ontario, giving him a strong foundation in analytical and strategic thinking, which he applies in his current role.
Key Publications and Appearances
Nikita is a recognized thought leader in the channels and partnerships space and has shared his insights through various platforms, including:
- Webinars and Podcasts: He's participated in webinars like the HubSpot event on "Leveraging the Power of your PRM with your CRM" and podcasts such as "How to Run a Channel Partner Program".
- YouTube Sessions: Featured in multiple YouTube interviews, sharing strategies for running effective partner programs.
- Articles and Blogs: Contributed to PartnerStack articles addressing myths in affiliate marketing and strategies for faster deal closures through partnerships.
Notable Insights and Strategies
Nikita emphasizes understanding the market, building a well-rounded team, and continuous partner engagement as critical components of a successful partnership strategy. His approach involves:
- Market Analysis: Identifying market opportunities and understanding client needs.
- Strategic Partnering: Developing relationships with partners who complement client products.
- Active Management: Ensuring ongoing support and resources for partner success.
Contact Information
- LinkedIn: [Nikita Zhitkevich](https://ca.linkedin.com/in/nikita-zhitkevich)
- Email: nikita@partnerstack.com
- Twitter: [@znikitas](https://twitter.com/znikitas)
With Nikita Zhitkevich at the helm of sales, PartnerStack continues to solidify its position as a leading ecosystem platform for SaaS partnerships, driving growth and optimizing partner performance through innovative strategies.