Nilofar Yagana

Vice President Marketing, Bobrick Washroom Equipment, Inc.

Professional Overview
Nilofar Yagana is an accomplished marketing executive with over 15 years of experience in the commercial washroom equipment industry. As the Vice President of Marketing at Bobrick Washroom Equipment, Inc., she is responsible for leading the company's marketing strategy, brand development, and go-to-market initiatives.

Experience Summary

Current Role
In her current role as Vice President of Marketing, Nilofar oversees all marketing functions, including product marketing, content creation, digital marketing, and trade show management. She has played a key role in strengthening Bobrick's brand presence and driving market share growth in the highly competitive washroom equipment sector.

Career Progression
Nilofar's career at Bobrick Washroom Equipment, Inc. has been marked by a steady progression of increasing responsibilities and leadership roles. Prior to her current position, she served as the Vice President of the Accessories Business Unit, where she successfully grew the company's accessories portfolio and expanded its market reach. Before that, she held various marketing and sales planning roles, including Business Unit Director, Marketing Category Manager, and Senior Sales Planning Manager.

Academic Background
Nilofar holds a Master of Business Administration (MBA) degree from the UCLA Anderson School of Management, where she specialized in business administration and management. She also earned a Bachelor's degree in Applied Mathematics from the University of California, San Diego.

Areas of Expertise
Nilofar's areas of expertise include strategic marketing, brand management, product development, and customer insights. She has a deep understanding of the commercial washroom equipment industry and has demonstrated her ability to develop and execute effective marketing campaigns that drive business growth.

Professional Impact
During her tenure at Bobrick, Nilofar has led numerous successful initiatives, including the launch of innovative product lines, the implementation of a comprehensive digital marketing strategy, and the optimization of the company's trade show presence. Her contributions have been instrumental in strengthening Bobrick's market position and enhancing its reputation as a leading provider of high-quality washroom solutions.

Conclusion
With her extensive experience, strong leadership skills, and deep industry knowledge, Nilofar Yagana is poised to continue driving Bobrick Washroom Equipment, Inc.'s marketing efforts and contributing to the company's long-term success.