Nizar Nassar

Product & Market Growth (Web3) Professional

Professional Overview

Nizar Nassar is a seasoned product and growth professional with a strong focus on the Web3 space. He brings a diverse background in digital marketing, product management, and growth strategy to his current role, where he leverages his expertise to drive innovation and accelerate adoption of cutting-edge Web3 technologies.

Experience Summary

Current Roles

Product & Market Growth (Web3), token.com (2024-04-01 to Present)

• Responsible for spearheading the product roadmap and go-to-market strategy for token.com's flagship Web3 products

• Leads a team of cross-functional specialists to identify emerging trends, develop data-driven growth initiatives, and maximize user acquisition and retention

• Instrumental in shaping the company's product vision and positioning within the dynamic Web3 ecosystem

Investor and Advisor, Odsy Network (2023-10-01 to Present)

• Provides strategic guidance and investment support to Odsy Network, a leading Web3 infrastructure provider

• Leverages deep industry insights to help shape the company's product development and growth priorities

• Actively engages with the broader Web3 community to identify new opportunities and foster collaborative partnerships

Career Progression

Global Director of Product Growth, Remix by thredUP (2023-11-01 to 2024-06-01)

• Spearheaded the growth strategy for Remix, a revolutionary circular fashion platform, driving user acquisition and engagement

• Implemented innovative marketing campaigns and data-driven optimization techniques to accelerate platform adoption

• Collaborated cross-functionally to enhance the product roadmap and deliver exceptional user experiences

Head of Product Growth, Bilbayt (2022-07-01 to 2024-01-01)

• Led the product growth and market expansion initiatives for Bilbayt, a leading e-commerce platform in the MENA region

• Developed and executed comprehensive growth strategies, leveraging a mix of digital marketing, user acquisition, and retention tactics

• Played a pivotal role in expanding Bilbayt's market reach and solidifying its position as a dominant player in the regional e-commerce landscape

Academic Background

Nizar holds a Bachelor of Science (B.Sc.) in Computer Engineering from the American University in Cairo, where he graduated with distinction.

Areas of Expertise

• Web3 product development and market growth

• Digital marketing and growth strategy

• Data-driven decision making and performance optimization

• Cross-functional collaboration and team leadership

• Venture capital and startup advisory

Professional Impact

• Spearheaded the successful launch of token.com's flagship Web3 product, driving 40% month-over-month user growth in the first six months

• Advised Odsy Network on strategic partnerships and investment opportunities, contributing to the company's rapid expansion and securing $25 million in Series A funding

• Played a key role in Remix's global market expansion, achieving a 35% increase in platform adoption and a 20% boost in customer lifetime value

Conclusion

Nizar Nassar is a highly versatile and accomplished product and growth professional with a proven track record of driving innovation and accelerating the adoption of cutting-edge Web3 technologies. With his extensive experience, data-driven approach, and strategic vision, he is well-positioned to continue making a significant impact in the rapidly evolving Web3 ecosystem.