Noah Solomon, VP - Marketing
Professional Overview
Noah Solomon is an accomplished marketing executive with over a decade of experience driving digital transformation and accelerating growth for leading brands across the outdoor recreation, travel, and consumer goods industries. As the Vice President of Marketing at Schaefer Outfitter, he is responsible for overseeing the company's integrated marketing strategy, driving digital channel optimization, and spearheading innovative brand initiatives to enhance customer engagement and loyalty.
Experience Summary
Current Role
As the VP of Marketing at Schaefer Outfitter since September 2023, Noah is tasked with elevating the brand's digital presence, expanding its customer base, and delivering measurable revenue growth. He leads a team of marketing professionals to devise and execute data-driven campaigns that showcase Schaefer Outfitter's premium outdoor gear and apparel, while fostering a strong community of adventure-seekers.
Career Progression
Prior to joining Schaefer Outfitter, Noah held several senior-level marketing roles, including VP of Digital Marketing at WIN Reality, where he oversaw the company's digital transformation and drove a 25% increase in online sales. He also served as the Director of Digital Marketing and eCommerce at BÉIS Travel and Tecovas, where he spearheaded successful multichannel marketing strategies and delivered significant revenue growth. Earlier in his career, Noah honed his expertise in growth marketing and data analytics as the Head of Trading and Performance Monitoring, Americas - Growth Marketing at Expedia Group's VRBO, and as the Director of Acquisition Channels at HumanN.
Academic Background
Noah holds a Bachelor of Science degree in Marketing from the University of Texas at Austin, where he graduated with Honors.
Areas of Expertise
- Integrated marketing strategy development and execution
- Digital channel optimization and performance management
- eCommerce and omnichannel customer experience enhancement
- Data-driven decision making and analytics-based insights
- Cross-functional collaboration and team leadership
Professional Impact
Throughout his career, Noah has demonstrated a proven track record of driving measurable business impact. At WIN Reality, he led the development and implementation of a comprehensive digital marketing strategy that resulted in a 25% increase in online sales. At Tecovas, he spearheaded the brand's eCommerce expansion, achieving a 35% year-over-year growth in online revenue. Noah's deep expertise in digital marketing, coupled with his ability to align cross-functional teams, has consistently enabled him to deliver exceptional results for the organizations he has served.
Conclusion
With his extensive experience, proven leadership, and innovative mindset, Noah Solomon is poised to make a significant impact as the VP of Marketing at Schaefer Outfitter. His collaborative approach, data-driven decision making, and commitment to driving sustainable growth make him a valuable asset in the outdoor recreation industry.
