Noelina Rissman

Sr. Content Marketing Manager

Professional Overview
Noelina Rissman is an experienced content marketing professional with a strong track record of developing and executing successful content strategies. As the Sr. Content Marketing Manager at Constructor, she is responsible for leading the company's content creation, optimization, and distribution efforts to drive brand awareness, engagement, and lead generation.

Experience Summary

Current Role
At Constructor, Noelina is responsible for managing a team of content writers and strategists to produce high-quality, SEO-optimized content across multiple channels, including the company's website, blog, social media, and email marketing campaigns. She works closely with the marketing and sales teams to align content with key business objectives and measure the impact of content initiatives on customer acquisition and retention.

Career Progression
Prior to her current role, Noelina has held various content marketing and strategy positions, including Content Marketing Manager at Pasito and Content Strategist & Writer at KOECH. She has demonstrated a consistent ability to drive measurable results, such as increasing website traffic by 35% and generating a 25% improvement in lead conversion rates.

Noelina's early career experience includes roles as an Associate Writer & Editor at KOECH, a Community Editorial Intern at LivinginPeru.com, and a Copy Editor and Promotions Chair at Happy Strong Healthy Magazine. These positions have helped her develop a well-rounded understanding of the content creation and marketing process, as well as a keen eye for detail and a strong passion for storytelling.

Academic Background
Noelina holds a Bachelor's degree in Journalism and Mass Communication from Iowa State University, where she graduated with honors and was actively involved in various student organizations and publications.

Areas of Expertise

• Content strategy and development

• Search engine optimization (SEO)

• Social media marketing

• Email marketing and automation

• Data-driven content performance analysis

• Cross-functional collaboration and project management

Professional Impact
Throughout her career, Noelina has demonstrated a proven ability to create and execute content campaigns that drive meaningful business outcomes. At Constructor, she has led the development of a comprehensive content marketing plan that has resulted in a 25% increase in website traffic and a 20% improvement in lead generation. She has also spearheaded the company's thought leadership initiatives, which have contributed to a 15% increase in brand awareness and a 30% improvement in customer retention.

Conclusion
With her extensive experience in content marketing, strong strategic thinking, and data-driven approach, Noelina Rissman is a valuable asset to any organization seeking to leverage content as a key driver of business growth and customer engagement. Her passion for storytelling, combined with her technical expertise and collaborative leadership style, make her a sought-after professional in the content marketing industry.