Professional Summary
Professional Overview
Oksana Patel is a seasoned marketing executive with over a decade of experience driving growth, demand generation, and digital transformation for leading technology companies. As the Vice President of Marketing at Sedai, she is responsible for spearheading the company's global marketing strategy, overseeing integrated digital campaigns, and aligning cross-functional teams to deliver measurable results.
Experience Summary
Current Role
As the Vice President of Marketing at Sedai, Oksana is responsible for developing and executing the company's comprehensive marketing strategy. She leads a team of talented professionals to drive brand awareness, generate high-quality leads, and strengthen customer relationships. Under her leadership, Sedai has achieved significant milestones, including a 28% increase in website traffic and a 45% improvement in marketing-qualified leads.
Career Progression
Prior to her current role, Oksana held various leadership positions in the technology industry, including Senior Director of Demand Generation at Sedai, Head of Growth at SundaySky, and Head of Demand Generation at Moveworks. She has a proven track record of successfully implementing account-based marketing (ABM) strategies, optimizing digital marketing campaigns, and leveraging data-driven insights to drive business growth. Oksana's experience spans multiple sectors, including cybersecurity, enterprise software, and cloud-based solutions.
Academic Background
Oksana holds a Bachelor's degree in Business Administration from Lincoln University (Oakland, CA) and a Master's degree in Aviation Management from National Aviation University. She has also completed the Startup Leadership Program, where she honed her entrepreneurial skills and network.
Areas of Expertise
- Demand generation and lead nurturing
- Account-based marketing (ABM) strategy
- Integrated digital marketing campaigns
- Marketing automation and analytics
- Cross-functional collaboration and team leadership
- Go-to-market strategy and execution
Professional Impact
Throughout her career, Oksana has spearheaded numerous successful marketing initiatives that have significantly impacted her employers' growth and revenue. At Sedai, she led the development and launch of a comprehensive ABM program, resulting in a 35% increase in enterprise customer acquisitions. At Moveworks, she optimized the company's digital marketing channels, leading to a 42% boost in qualified leads and a 27% improvement in marketing-attributed revenue.
Conclusion
Oksana Patel is a seasoned marketing executive with a proven track record of driving growth, transforming digital strategies, and delivering measurable results for technology companies. Her extensive experience, industry expertise, and strategic leadership make her a valuable asset in propelling Sedai's marketing efforts and contributing to the company's continued success.