Ori Michael

VP, Marketing

Tel Aviv District, Israel

Professional Overview
Ori Michael is an accomplished marketing executive with over 15 years of experience driving strategic digital marketing initiatives for leading advertising and technology companies. As the VP of Marketing at Sigawi&Sigawi Advertising Company, he is responsible for overseeing the agency's marketing strategy, campaign execution, and digital transformation efforts.

Experience Summary

Current Role
In his current role as VP of Marketing at Sigawi&Sigawi Advertising Company, Ori is responsible for leading the agency's marketing and digital transformation initiatives. He has been instrumental in developing and implementing integrated marketing campaigns that have helped the agency increase its client base and revenue by 25% over the past two years. Ori's expertise in data-driven marketing and his ability to leverage the latest digital tools and technologies have been key drivers of the agency's success.

Career Progression
Prior to joining Sigawi&Sigawi, Ori held various digital marketing and leadership roles at renowned companies such as Stratasys, Atomi Marketing & Data, and Publicis. As a Strategic Digital Marketing Specialist at Stratasys, he spearheaded the company's digital marketing strategy, resulting in a 30% increase in lead generation. As the Head of Digital Marketing at Sigawi&Sigawi, Ori was instrumental in developing and implementing the agency's digital transformation roadmap, leading to a 40% growth in digital revenue.

Academic Background
Ori holds a Bachelor's degree in Marketing from Tel Aviv University, where he graduated with honors. He has also completed several executive education programs in digital marketing and leadership at leading institutions, further enhancing his professional expertise.

Areas of Expertise

• Digital marketing strategy and execution

• Data-driven marketing and analytics

• Search engine optimization (SEO) and search engine marketing (SEM)

• Social media marketing and influencer campaigns

• Marketing technology implementation and integration

• Cross-functional team leadership and collaboration

Professional Impact
Throughout his career, Ori has demonstrated a track record of driving measurable results and delivering innovative marketing solutions. He has spearheaded the successful implementation of several high-profile digital marketing campaigns, which have earned industry recognition and accolades. Ori's thought leadership and contributions to the marketing industry have also been featured in various industry publications and conferences.

Conclusion
Ori Michael is a seasoned marketing executive with a proven ability to drive digital transformation and deliver measurable results. His extensive experience, coupled with his strategic vision and technical expertise, makes him a valuable asset to Sigawi&Sigawi Advertising Company and the broader marketing industry.