PC

Pagel Colin

Sales And Business Development Director

Contact: Pagel Colin



Professional Background


Pagel Colin currently holds the position of Sales and Business Development Director at Upp.ai. His previous roles include notable stints at Liveramp, Criteo, and Weborama, showcasing a strong background in digital media and data-driven approaches. Colin is based in Barnet, England, United Kingdom and is an alumnus of the Institut d'Administration des Entreprises (2008-2009).

Expertise


Pagel Colin is recognized for his expertise in data-driven approaches and possesses a comprehensive understanding of the digital media ecosystem. He is particularly skilled in product-focused growth strategies, leveraging this knowledge to drive significant commercial outcomes.

Key Achievements and Initiatives


1. Optimization of Google Shopping: Colin led a successful initiative where Upp.ai significantly enhanced Google Shopping outcomes for Charles Tyrwhitt using AI.
- Customer Challenge: Charles Tyrwhitt sought to improve their Google Shopping results.
- Solution Implemented: Application of AI-driven retail and inventory intelligence.
- Outcome: Improved advertising decisions and commercial outcomes.

2. AI Platform Management: Under Colin's leadership, Upp.ai's AI platform offers 24x7 management of Google Performance Max, aligning Return on Ad Spend (ROAS), budgets, products, assets, and campaigns with business strategy.

Professional Network and Influence


- LinkedIn: Colin has 500+ connections on LinkedIn, reflecting a robust professional network.
- Public Engagement: Actively engages with professional content on LinkedIn, including posts about engineering roles and AI-based advancements in the retail sector.

Education


- Institut d'Administration des Entreprises: Attended from 2008-2009, indicating a strong foundation in business administration.

Digital Presence


- LinkedIn Profile: [Pagel Colin - Upp.ai](https://uk.linkedin.com/in/pagelcolin)
- Notable Posts:
- [Optimization of Google Shopping](https://www.linkedin.com/posts/pagelcolin_charles-tyrwhitt-upp-activity-7237078794849669120-Sy0T)
- [Engineering Lead Recruitment](https://www.linkedin.com/posts/pagelcolin_engineering-lead-activity-7222224484026490880-2mRN)

Contact Information


- Email: p@upp.ai (detailed email available through RocketReach)
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Phone: 15817.... (detailed phone number available through RocketReach)

Company Overview: Upp.ai


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Technology Focus: Specializes in AI-driven retail and inventory intelligence, particularly optimizing Google Shopping and advertising decisions.
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Key Personnel: The company recently expanded its management team with the appointment of Toby McAra as SVP Sales and Tim Wakeham as VP of Partnerships.
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Location: London, UK.

Additional Insights


- Colin's experience with
Liveramp, Criteo, and Weborama places him at the intersection of data monetization, identity resolution, and AI-driven advertising technologies, making him a crucial asset in the digital and AI commerce space.

This data-rich profile highlights Pagel Colin's pivotal role in driving AI and data-led solutions at Upp.ai, his extensive professional network, and his strategic influence on the company's growth and innovation in digital advertising.