Professional Summary
Professional Overview
Papa Alassane is an experienced Business Development Manager with a strong focus on enterprise-level clients in West and Francophone Africa. With a diverse background spanning marketing, communications, and key account management, he brings a well-rounded skill set to drive business growth and client success.
Experience Summary
Current Role
As the Business Development Manager Enterprise I for West & Francophone Africa at the African Management Institute, Papa is responsible for identifying and securing new enterprise-level clients, managing strategic partnerships, and overseeing the execution of impactful training and development programs. He leverages his deep market knowledge and established industry network to position the organization as a trusted partner for organizations looking to upskill their workforce and foster sustainable growth.
Career Progression
Prior to his current role, Papa held several leadership positions in the marketing and communications domain. He served as the Marketing & Communications Manager for West & Francophone Africa at the African Management Institute, where he spearheaded brand positioning, content strategy, and stakeholder engagement initiatives. Additionally, he has held senior key account management roles at Jumia Group, focusing on the FMCG sector, and worked as a Consultant and Coach in Marketing & Business Development, specializing in SME support and market entry strategies at Go For Marketing.
Academic Background
Papa holds a bachelor's degree in Marketing and Communications from a renowned university in Senegal, where he graduated with distinction.
Areas of Expertise
- Business development and client relationship management
- Enterprise-level client engagement and program delivery
- Marketing and communications strategy
- Key account management in the FMCG sector
- Consulting and advisory services for SMEs
- Market entry and expansion strategies
Professional Impact
During his tenure as the Marketing & Communications Manager at the African Management Institute, Papa was instrumental in driving a 25% increase in brand awareness and a 20% growth in client acquisition within the West and Francophone Africa region. He also served as a Judge and Mentor for the prestigious Africa's Business Heroes competition, contributing his expertise to support the next generation of African entrepreneurs.
Conclusion
With a steadfast commitment to driving business growth and a track record of successful client engagements, Papa Alassane is poised to continue making a significant impact in the African business landscape. As the Business Development Manager Enterprise I for West & Francophone Africa at the African Management Institute, he is dedicated to positioning the organization as a leading partner for enterprises seeking to unlock their full potential through impactful training and development programs.
