Pascaline Van de Perre - External Communications and ESG Manager BELUX
Professional Overview
Pascaline Van de Perre is an experienced communications and sustainability professional with a proven track record of driving impactful external communications and ESG initiatives in the BELUX region. As the External Communications and ESG Manager at Anheuser-Busch InBev, she leverages her expertise in corporate social responsibility, public relations, and marketing to enhance the company's brand reputation and environmental, social, and governance (ESG) performance.
Experience Summary
Current Role
In her current role as the External Communications and ESG Manager BELUX at Anheuser-Busch InBev, Pascaline is responsible for developing and implementing strategic communication plans that align with the company's ESG goals. She manages external stakeholder engagement, media relations, and the promotion of the company's sustainability initiatives, ensuring consistent messaging and a strong brand presence. Pascaline's work has contributed to the company's recognition as a leader in corporate social responsibility within the BELUX region.
Career Progression
Prior to her current role, Pascaline held positions as the Corporate Social Responsibility Manager BELUX at Anheuser-Busch InBev, where she spearheaded the integration of ESG practices into the company's operations. She also gained valuable experience in the communications and marketing industry, serving as an Account Executive at DDB Brussels and a Public Relations Account Executive at Ogilvy social.lab Belgium. Pascaline's diverse background and progressive career path have equipped her with a well-rounded skill set and a deep understanding of the evolving landscape of corporate sustainability and communications.
Academic Background
Pascaline holds an Advanced Master's degree in Creativity & Marketing from the Solvay Brussels School and a Master's degree in Business Communications from KU Leuven. She also completed a Bachelor's degree in Communication Sciences from KU Leuven, which included a study abroad program at the Vrije Universiteit Amsterdam. Her academic achievements and specialized training have provided her with a strong foundation in strategic communications, marketing, and sustainability management.
Areas of Expertise
- External communications and stakeholder engagement
- Corporate social responsibility and sustainability strategy
- ESG reporting and performance management
- Integrated marketing and brand promotion
- Public relations and media relations
- Collaborative project management and team leadership
Professional Impact
Throughout her career, Pascaline has spearheaded several high-impact initiatives that have contributed to Anheuser-Busch InBev's recognition as a leader in sustainability and corporate social responsibility. Her work has been instrumental in enhancing the company's brand reputation, driving progress towards its ESG goals, and fostering meaningful partnerships with external stakeholders.
Conclusion
Pascaline Van de Perre is a versatile and accomplished communications and sustainability professional who has demonstrated her ability to drive impactful change within the BELUX region. With her deep industry knowledge, strategic mindset, and commitment to sustainability, she is poised to continue making significant contributions to Anheuser-Busch InBev's ESG initiatives and external communications efforts.