Paul Mansour
Global Marketing Director
Professional Overview
Paul Mansour is an experienced Global Marketing Director with a strong track record of driving impactful marketing strategies and initiatives at Dell Technologies. With a deep understanding of the technology industry, he leverages his expertise in digital marketing, performance marketing, and brand management to deliver measurable results and propel global business growth.
Experience Summary
Current Role
As the Global Marketing Director at Dell Technologies, Paul is responsible for overseeing the company's comprehensive marketing efforts across international markets. In this role, he leads a talented team of marketing professionals to develop and execute integrated campaigns that align with the organization's strategic objectives. Paul's ability to analyze market trends, identify target audience insights, and craft compelling brand narratives has been instrumental in driving increased brand awareness, customer engagement, and revenue generation for Dell.
Career Progression
Prior to his current position, Paul held several notable roles within the Dell Technologies marketing organization. He served as the Senior Manager of Performance Marketing, where he spearheaded the implementation of data-driven strategies to optimize marketing campaigns and improve return on investment. Earlier in his career, Paul gained extensive experience in digital marketing, honing his skills in search engine optimization, content creation, and social media marketing.
Academic Background
Paul holds a Bachelor of Business Administration degree from the University of Texas at Austin, with a specialization in Marketing. His academic achievements include being recognized on the Dean's List and actively participating in various marketing-related student organizations.
Areas of Expertise
- Integrated marketing strategy development
- Global brand management and positioning
- Digital marketing and performance optimization
- Data-driven decision making and analytics
- Cross-functional collaboration and team leadership
Professional Impact
During his tenure at Dell Technologies, Paul has played a pivotal role in the successful launches of several high-profile product lines and corporate initiatives. He led the development and implementation of a targeted digital marketing campaign that resulted in a 25% increase in website traffic and a 15% uplift in lead generation. Additionally, Paul's strategic guidance was instrumental in the company's expansion into new international markets, contributing to a 20% year-over-year growth in global revenue.
Conclusion
With his extensive experience in the technology industry and a proven track record of driving marketing excellence, Paul Mansour is poised to continue making a significant impact as the Global Marketing Director at Dell Technologies. His strategic vision, data-driven approach, and strong leadership skills make him a valuable asset in propelling the company's growth and solidifying its position as a market leader.