Professional Overview
Peter Schelstraete is a seasoned executive and Co-Founder of multiple companies, including Zero_by_fifty and Ubuntoo, with a strong background in the consumer goods and technology industries. His expertise spans digital transformation, marketing, and business development, with a focus on driving growth and innovation.
Experience Summary
Current Role
As Co-Founder at Zero_by_fifty and Ubuntoo, Peter is responsible for driving business strategy, partnerships, and growth. His key responsibilities include leading cross-functional teams, developing and executing business plans, and fostering strategic partnerships to drive revenue growth and expansion.
Career Progression
Peter's career spans over two decades, with notable previous roles at The Coca-Cola Company, including Global VP Digital, Assets, Licensing & Retail, VP Marketing - Asia Pacific Group, and Franchise & Commercial Director Philippines. He has also held the position of Brand Manager NIVEA at Beiersdorf.
Areas of Expertise
Peter's areas of expertise include digital transformation, marketing strategy, business development, partnerships, and leadership. He has a strong technical competency in digital technologies and a deep understanding of the consumer goods and technology industries.
Professional Impact
Throughout his career, Peter has driven numerous high-impact projects and initiatives, including digital transformations, marketing campaigns, and business expansions. His contributions have resulted in significant revenue growth, market expansion, and improved business efficiency.
Conclusion
Peter Schelstraete is a high-impact executive with a strong track record of driving business growth, innovation, and transformation. His current focus is on scaling his companies, Zero_by_fifty and Ubuntoo, and delivering value to his partners, customers, and stakeholders. With his unique blend of industry expertise, technical competency, and leadership capabilities, Peter is well-positioned to continue making a significant impact in the consumer goods and technology industries.