Peter Snelling, Optimus SBR
Professional Background
Peter Snelling is a Senior Vice President of Sales Business Development at Optimus SBR, an independently owned management consulting firm based in Toronto, Ontario. With over 30 years of experience, Peter leads the Sales and Relationships efforts at the firm. He is known as an engaging and empowering leader who excels at designing and implementing innovative strategies to drive growth and performance improvements. His professional focus includes creating pragmatic solutions to complex challenges, enhancing operations, embedding service excellence, boosting corporate profiles, and accelerating growth.
Role and Responsibilities
Peter's role involves the end-to-end management of sales and client relationships, ensuring the design and delivery of strategies that align with clients’ business goals. He is instrumental in building strong client relationships and delivering extensive sales results. His initiatives are aimed at increasing client satisfaction and fostering long-term collaborations. Under his leadership, Optimus SBR has achieved numerous accolades, highlighting the firm’s dedication to a people-first approach.
Key Achievements
- Leadership in Sales and Relationships: Peter spearheads the strategic direction for sales and client relationships within Optimus SBR, leveraging his substantial industry experience.
- Innovative Strategy Implementation: Demonstrates a strong ability to craft and execute innovative strategies that drive significant growth and performance enhancements.
- Client Engagement and Performance Improvement: Significant track record in creating solutions that enhance client operations, boost corporate profiles, and foster organizational growth.
- Award Recognition: Under his leadership, Optimus SBR has been recognized for six consecutive years as one of the Best Workplaces™ in Professional Services.
Notable Contributions and Insights
- Cross-Team Collaboration: Advocated for and shared best practices on increasing cross-team collaboration to drive innovation and optimize organizational performance.
- Data Strategy: Emphasized the importance of enhancing data strategies, including the power of metadata for ensuring data security and compliance.
- Regulatory Compliance: Provided insights on the integration of machine translation technologies to meet regulatory requirements and improve operational efficiency, especially in light of new regulations such as Quebec’s Bill 96.
Publications and Thought Leadership
- Optimus Think: Contributed to thought leadership articles and whitepapers focusing on various aspects of business strategy, data analytics, and learning and development.
- Learning & Development: Authored comprehensive guides on engaging and retaining young talent, especially Gen Z, and measuring the success of learning and development programs.
Contact Information
- Email: [Peter.Snelling@optimussbr.com](mailto:Peter.Snelling@optimussbr.com)
- Phone: 416.649.9128
- Office Address: 33 Yonge Street, Suite 900, Toronto, ON M5E 1G4
Peter Snelling’s extensive experience and strategic contributions make him a pivotal figure at Optimus SBR, driving both client satisfaction and business growth through his innovative approach and leadership in the consulting industry.
