Professional Summary

Professional Overview

Phil Granof is a seasoned marketing executive with extensive experience in driving growth and innovation for technology companies. As the Chief Marketing Officer at NewStore, Inc., he is responsible for leading the company's global marketing strategy, brand positioning, and go-to-market initiatives.

Experience Summary

Current Role

As the Chief Marketing Officer at NewStore, Inc. since 2015, Phil has played a pivotal role in shaping the company's marketing vision and accelerating its market expansion. He is responsible for overseeing all marketing functions, including demand generation, digital marketing, product marketing, and customer engagement. Under his leadership, NewStore has established a strong brand presence and consistently delivered measurable results, contributing to the company's rapid growth and industry recognition.

Career Progression

Prior to joining NewStore, Phil served as the Chief Marketing Officer at Black Duck Software, where he spearheaded the company's rebranding and expansion efforts. Before that, he was the Founder and CEO of Protobrand, a marketing and brand strategy consultancy, where he worked with leading global brands to develop innovative solutions. Earlier in his career, Phil held senior marketing roles at Lippincott Mercer and Brand Union, where he honed his expertise in brand strategy, digital marketing, and client engagement.

Academic Background

Phil holds a bachelor's degree from Stanford University, where he conducted research in the Department of Psychiatry and Behavioral Sciences.

Areas of Expertise

• Marketing strategy and execution

• Brand development and positioning

• Digital marketing and demand generation

• Product marketing and go-to-market planning

• Client engagement and relationship management

• Leadership and team building

Professional Impact

Throughout his career, Phil has demonstrated a track record of driving measurable business impact for the organizations he has served. At NewStore, he has been instrumental in positioning the company as a leader in the retail technology space, leading to significant customer acquisition and revenue growth. His strategic vision, innovative approach, and ability to build high-performing teams have consistently delivered results and earned him recognition as a respected marketing leader in the industry.

Conclusion

With over two decades of experience in the technology sector, Phil Granof is a seasoned marketing executive known for his ability to develop and execute winning strategies that drive business growth and industry leadership. His deep understanding of the market, combined with his strategic mindset and collaborative leadership style, make him a valuable asset to NewStore as the company continues to expand its global reach and impact.