Professional Overview
Poppie Johnson is an experienced writer and content strategist with a diverse background spanning education, media, and nonprofit leadership. As a Writer at Laughing Penguin Creative, she leverages her expertise in content creation, editing, and brand storytelling to produce impactful, engaging content for a range of clients.
Experience Summary
Current Role
As a Writer at Laughing Penguin Creative, Poppie is responsible for developing high-quality written content, including articles, web copy, marketing materials, and social media posts. She collaborates closely with the creative team to bring client visions to life through compelling, on-brand narratives. In her tenure, Poppie has established a reputation for delivering polished, results-driven content that resonates with target audiences.
Career Progression
Prior to her current role, Poppie held several leadership positions in the education and nonprofit sectors. As Head of Writing and Content Strategy at Education Perfect, she led a team of writers and content creators in developing curriculum materials, digital resources, and thought leadership content. In her role as Kāhui Ako Across Schools Lead Teacher (Literacy) at Cashmere High School, she spearheaded initiatives to improve literacy outcomes across the school network. Poppie's diverse background also includes experience as an English Teacher, Arts & Culture Editor, and General Manager at the Wakatipu Youth Trust.
Academic Background
Poppie holds a Bachelor of Arts degree in English Literature from the University of Canterbury, New Zealand. She is also a certified Secondary School Teacher, with a postgraduate diploma in Education.
Areas of Expertise
- Content creation and copywriting
- Editing and proofreading
- Content strategy and brand voice development
- Education curriculum and resource development
- Nonprofit program management and community engagement
Professional Impact
Throughout her career, Poppie has demonstrated a commitment to producing high-quality, impactful content. As the Arts & Culture Editor at Crux, she spearheaded a successful content series that highlighted local artists and cultural events, driving increased readership and community engagement. In her role as Kāhui Ako Across Schools Lead Teacher, Poppie developed and implemented literacy programs that led to measurable improvements in student outcomes across the school network.
Conclusion
With her extensive experience in content creation, education, and nonprofit leadership, Poppie Johnson is a versatile and highly skilled professional. In her current role as a Writer at Laughing Penguin Creative, she continues to leverage her expertise to produce exceptional, results-driven content that helps clients achieve their business and communications goals.