Professional Summary

Professional Overview

Praseed Changarath is an accomplished industry leader with over 20 years of experience in the beauty and luxury retail sectors. As the Country Manager for India and Sri Lanka at LUXASIA, he is responsible for driving strategic growth, expanding market presence, and ensuring operational excellence across the region.

Experience Summary

Current Role

In his current role as Country Manager - India-Sri Lanka at LUXASIA, Praseed is spearheading the company's expansion and business development initiatives in these key markets. He is responsible for formulating and executing comprehensive market strategies, fostering strong partnerships with leading brands, and delivering exceptional customer experiences. Under his leadership, LUXASIA has achieved significant market share gains and solidified its position as a leading player in the industry.

Career Progression

Prior to his current role, Praseed held several senior-level positions with esteemed organizations in the beauty and luxury sectors. As the Country Manager at LUXASIA, he successfully drove the company's growth and profitability, leading to his promotion to his current role. Prior to that, he served as the Division Manager at Chalhoub Group, where he was instrumental in developing and implementing strategic initiatives that enhanced the company's market presence and brand positioning. Praseed's earlier experiences as a Regional Manager at JL Morison India Ltd. and a Regional Sales Manager at Beauty Concepts Pvt. Ltd. have also contributed to his well-rounded industry expertise.

Academic Background

Praseed holds a Bachelor's degree in Commerce, which has provided him with a strong foundation in business management and financial acumen. His academic achievements and continuous learning have equipped him with the necessary skills to navigate the complexities of the beauty and luxury industries effectively.

Areas of Expertise

Strategic business planning and execution

Brand management and market expansion

Operational optimization and process improvements

Talent development and team leadership

Forging successful partnerships with key stakeholders

Driving sales growth and profitability

Professional Impact

Throughout his career, Praseed has demonstrated a proven track record of driving transformative change and delivering exceptional results. He has successfully led cross-functional teams, spearheaded innovative initiatives, and leveraged his deep industry knowledge to optimize performance and enhance customer satisfaction. Praseed's contributions have been instrumental in the growth and success of the organizations he has been associated with.

Conclusion

Praseed Changarath's extensive experience, strategic leadership, and industry expertise make him a valuable asset to LUXASIA. His commitment to driving sustainable growth and delivering operational excellence positions him as a respected professional in the beauty and luxury retail industry. Praseed's continued focus on innovation, customer-centricity, and talent development will undoubtedly contribute to his future success and the ongoing success of the organizations he serves.