Priscilla Chung
Chief Financial Officer, Medterra
Professional Overview
Priscilla Chung is a seasoned finance executive with over 20 years of experience in the retail and consumer goods industries. As the Chief Financial Officer at Medterra, she is responsible for overseeing the company's financial strategy, operations, and reporting to drive sustainable growth and profitability.
Experience Summary
Current Role
Priscilla currently serves as the Chief Financial Officer at Medterra, a leading provider of premium CBD products. In this role, she is responsible for managing the company's financial operations, including budgeting, forecasting, and reporting. Priscilla works closely with the executive team to develop and implement strategic financial initiatives that enhance the company's profitability and market position.
Career Progression
Prior to joining Medterra, Priscilla held various finance leadership roles, including Chief Financial Officer at Flokk, VP of Finance and Operations at Fast Retailing - J Brand and JIC, and VP of Finance at Crew Knitwear. Throughout her career, she has demonstrated a strong track record of driving operational efficiencies, improving financial controls, and implementing data-driven decision-making processes.
Academic Background
Priscilla holds a Bachelor of Accountancy from the National University of Singapore and is a Certified Public Accountant (CPA) in the United States.
Areas of Expertise
- Financial planning and analysis
- Budgeting and forecasting
- Financial reporting and compliance
- Treasury management
- Mergers and acquisitions
- Process optimization and automation
Professional Impact
During her tenure at Flokk, Priscilla played a pivotal role in leading the company's financial integration following a major acquisition, resulting in significant cost savings and improved operational efficiency. At Fast Retailing, she spearheaded the implementation of a new enterprise resource planning (ERP) system, which enhanced the company's financial reporting capabilities and supported its global expansion.
Conclusion
With her extensive experience in the retail and consumer goods sectors, Priscilla Chung is a strategic and results-driven finance executive who is well-equipped to navigate the complex financial landscape at Medterra. Her expertise in financial management, process optimization, and data-driven decision-making positions her to contribute significantly to the company's continued growth and success.
