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Priyash Nigam

Priyash Nigam


Strategic Digital Marketing Consultant
Delhi, India

Professional Overview


Priyash Nigam is a versatile Strategic Digital Marketing Consultant with a proven track record of driving impactful marketing strategies and digital transformation initiatives for clients across diverse industries. With a keen eye for data-driven insights and a passion for emerging digital technologies, Priyash leverages his cross-functional expertise to help organizations achieve their marketing and business goals.

Experience Summary



Current Roles


Strategic Digital Marketing Consultant, Execube Digital (2022-05-01 - Present)
  • Responsible for crafting and implementing comprehensive digital marketing strategies that align with client business objectives

  • Oversee the execution of integrated marketing campaigns across multiple digital channels, including search, social media, email, and content

  • Leverage data analytics and performance monitoring to continually optimize marketing initiatives and demonstrate measurable impact


CEO/Co-Founder, Zergon Biz Consultants - ZBC (2018-01-01 - Present)
  • Co-founded a boutique consulting firm that provides strategic advisory services to small and medium-sized businesses

  • Lead a team of marketing and business experts in delivering customized solutions to help clients achieve sustainable growth

  • Spearhead the development of innovative digital marketing and business automation solutions for ZBC's client portfolio


Consultant CMO, Execube Cowork (2022-05-01 - Present)
  • Serve as a strategic marketing consultant to the executive leadership team of a coworking space provider

  • Responsible for developing and implementing comprehensive marketing strategies to drive brand awareness, customer acquisition, and revenue growth


VP of Marketing & Automation, GlobalX Partners - Your Worldwide Network (2021-07-01 - Present)
  • Oversee the planning and execution of global marketing initiatives for a multinational professional services network

  • Spearhead the integration of marketing automation tools and technologies to streamline lead generation and nurturing processes


Past Roles


  • Student Mentor, University of Leeds (2020-03-01 to 2021-07-01)

  • Visiting Faculty - Digital Marketing, Arena Animation (2019-08-01 to 2020-01-01)

  • Strategic Marketing and Creative Advisor, VM Solution (2019-03-01 to 2019-10-01)

  • Marketing Consultant, Greencore (2017-01-01 to 2017-05-01)

  • Manager: International Business, Knowlarity - Cloud Communications (2015-08-01 to 2016-08-01)

  • Territory Sales Manager, Practo (2014-09-01 to 2015-07-01)

  • Summer Trainee, Volvo Trucks India (2013-05-01 to 2013-07-01)


Academic Background


Priyash holds a Bachelor's degree in Business Administration from the University of Delhi, where he graduated with distinction.

Areas of Expertise


  • Digital Marketing Strategy and Execution

  • Marketing Automation and Lead Generation

  • Search Engine Optimization (SEO) and Search Engine Marketing (SEM)

  • Social Media Marketing and Content Creation

  • Data Analytics and Performance Optimization

  • Entrepreneurship and Business Consulting

  • Mentorship and Faculty Experience


Professional Impact


  • Spearheaded the digital transformation of a coworking space provider, driving a 35% increase in website traffic and a 25% surge in member acquisition

  • Developed and implemented a comprehensive marketing automation system for a global professional services network, resulting in a 28% improvement in lead nurturing and a 19% increase in customer retention

  • Served as a visiting faculty member at Arena Animation, sharing practical insights and best practices in digital marketing with aspiring students


Conclusion


With a diverse background spanning digital marketing, business consulting, and entrepreneurship, Priyash Nigam is a versatile strategic consultant who consistently delivers innovative solutions and measurable results for his clients. His multifaceted expertise, combined with a passion for driving digital innovation, makes him a valuable asset in helping organizations navigate the ever-evolving marketing landscape and achieve their growth objectives.