Professional Overview
Priyash Nigam is an accomplished Strategic Digital Marketing Consultant with extensive experience driving marketing strategy and digital transformation across diverse industries. He leverages his deep expertise in marketing automation, lead generation, and omnichannel campaign management to help organizations achieve their growth objectives.
Experience Summary
Current Role
As a Strategic Digital Marketing Consultant at Execube Digital, Priyash is responsible for developing comprehensive digital marketing strategies that enable clients to effectively engage their target audiences and drive measurable business outcomes. In this role, he works closely with cross-functional teams to conceptualize, implement, and optimize data-driven marketing campaigns across search, social, email, and other digital channels.
Concurrently, Priyash serves as the CEO and Co-Founder of Zergon Biz Consultants (ZBC), a boutique consulting firm that provides strategic advisory and implementation support to SMBs and startups. Through ZBC, he has spearheaded numerous digital transformation initiatives, helping clients leverage innovative technologies to enhance their marketing and sales capabilities.
Additionally, Priyash holds the role of Consultant CMO at Execube Cowork and VP of Marketing & Automation at GlobalX Partners, where he provides high-level strategic guidance and hands-on execution support to drive sustainable growth.
Career Progression
Prior to his current roles, Priyash gained valuable experience in various marketing and consulting positions. He served as a Student Mentor at the University of Leeds, a Visiting Faculty member for Digital Marketing at Arena Animation, and held roles as a Strategic Marketing and Creative Advisor at VM Solution, a Marketing Consultant at Greencore, and a Territory Sales Manager at Practo, among others. These diverse experiences have equipped Priyash with a well-rounded understanding of the marketing landscape and the ability to deliver impactful solutions for his clients.
Academic Background
Priyash holds a Bachelor's degree in Business Administration from the University of Delhi, where he graduated with distinction. His academic focus on marketing, strategy, and international business has provided a strong foundation for his professional success.
Areas of Expertise
- Digital marketing strategy and execution
- Marketing automation and lead generation
- Omnichannel campaign management
- Search engine optimization (SEO) and search engine marketing (SEM)
- Social media marketing and influencer outreach
- Data analysis and performance optimization
- Cross-functional team leadership and collaboration
Professional Impact
Throughout his career, Priyash has delivered measurable impact for his clients, driving double-digit growth in key performance metrics such as website traffic, lead conversion rates, and return on investment (ROI). His ability to leverage data-driven insights and industry best practices has earned him a reputation as a trusted strategic partner among his clients and industry peers.
Conclusion
Priyash Nigam is a versatile Strategic Digital Marketing Consultant with a proven track record of driving sustainable growth and digital transformation for organizations across various industries. His comprehensive expertise, strategic mindset, and collaborative approach make him a valuable asset in helping clients navigate the evolving digital landscape and achieve their business objectives.
