Professional Role and Current Position
Quiana Cooper-Jarrett serves as the Senior Director of Research & Operations at Southpaw Insights, a position she has held since January 2024. She is recognized as Southpaw Insights’ first full-time employee, beginning her tenure on March 1, 2021, and was promoted to her current role in early 2024. Her responsibilities include leading research strategy and managing operational initiatives within the organization.
Company Overview: Southpaw Insights
Southpaw Insights is a woman-led research consultancy headquartered in Brooklyn, New York, distinguished by its expertise in both quantitative and qualitative research methodologies, ranging from traditional techniques to innovative, cutting-edge approaches. The company values relationship-first research, emphasizing respect for respondents and the importance of nuanced insights that inform brand, product, and organizational decisions. Southpaw maintains a strong commitment to diversity, inclusion, and social impact through both internal policies and the nature of its research projects.
Professional Expertise and Experience
Quiana is a social researcher and data analyst with demonstrated experience in survey design, data analysis, and social research. Her background includes prior engagements with Lieberman, Inc. and Global Strategy Group, reflecting a solid foundation in applied social research and strategic insights development.
She holds a Master of Science in Applied Social Research and a Bachelor of Arts in Sociology, both from Hunter College. Her educational and professional profile positions her as a strategic, diplomatic leader leveraging data to inform decision-making and operational workflows.
Key Contributions and Leadership
- As Senior Director, Quiana leads the integration of Southpaw’s research capabilities with its operational framework, ensuring robust project execution and high-quality deliverables.
- She is actively involved in team leadership and strategic planning, fostering an innovative and inclusive workplace culture aligned with Southpaw’s mission.
- Quiana has been featured as a central figure in Southpaw’s public communications and events, including contributions that demystify complex research techniques and amplify social good initiatives.
Notable Company Initiatives Under Her Leadership
- Southpaw places a strategic focus on research that empowers organizations committed to social good, supporting projects on racial justice, voter accessibility, and community policy development.
- The firm dedicates at least 25% of its eligible spend to diverse suppliers and actively advocates for racial justice funding in its philanthropic efforts.
- The company culture emphasizes authenticity, inclusion, and employee well-being—values championed in part through Quiana’s operational oversight.
Public Presence and Recognition
- Quiana maintains an active professional presence on LinkedIn, where she shares insights and is highlighted in posts celebrating her role and contributions at Southpaw Insights.
- She has been specifically recognized within Southpaw communications for her 3-year anniversary with the firm and her leadership ascension.
- She participates in external collaborations, such as a research partnership with FTI Consulting on workforce themes, underscoring her expertise in social research applied to contemporary business challenges.
Contact Information
- Email: Quiana@southpawinsights.com
- Location: Brooklyn, New York, United States
This profile illustrates Quiana Cooper-Jarrett as a senior research leader and operations strategist with a comprehensive background in social research, managing both analytical and organizational functions. Her role at Southpaw Insights anchors the company’s mission to deliver insightful, socially impactful research while fostering an inclusive, values-driven culture.