Rajshekar Jenne

Director - Growth Marketing & Events
Bengaluru, Karnataka, India

Professional Overview

Rajshekar Jenne is an experienced marketing and events professional with a strong track record of driving growth and customer engagement. As the Director of Growth Marketing & Events at Fractal, he leverages his expertise in data-driven marketing strategies, customer lifecycle management, and innovative event planning to propel the company's expansion and brand visibility.

Experience Summary

Current Role

Rajshekar currently serves as the Director of Growth Marketing & Events at Fractal, a leading technology solutions provider. In this role, he is responsible for developing and executing integrated marketing campaigns, implementing effective customer acquisition and retention strategies, and spearheading the planning and execution of high-impact events. Rajshekar's strategic vision and data-driven approach have played a pivotal role in driving Fractal's growth and enhancing its market presence.

Career Progression

Prior to his current role, Rajshekar held the position of Head of Global Customer Marketing at Freshworks, where he successfully led the company's customer marketing initiatives across North America, Europe, and Asia. He has also served as a Customer Marketing Manager at Freshworks, overseeing the growth and engagement of their North American customer base. Earlier in his career, Rajshekar co-founded Openapp, a startup focused on developing innovative mobile applications, and held marketing roles at Microsoft and Classic Designers.

Academic Background

Rajshekar holds a Bachelor's degree in Marketing from the University of Bangalore, where he graduated with distinction.

Areas of Expertise

• Growth marketing and customer acquisition

• Data-driven marketing strategy and campaign optimization

• Customer lifecycle management and engagement

• Event planning and execution for brand amplification

• Integrated marketing communications

• Digital marketing and social media optimization

Professional Impact

Throughout his career, Rajshekar has consistently demonstrated his ability to drive measurable results. At Freshworks, he spearheaded the implementation of a comprehensive customer marketing program that led to a significant increase in customer retention and advocacy. As the co-founder of Openapp, he played a pivotal role in the successful launch and growth of the company's mobile applications, securing partnerships with leading industry players.

Conclusion

With his comprehensive marketing expertise, strategic mindset, and proven track record of success, Rajshekar Jenne is poised to continue delivering exceptional growth and customer engagement outcomes for Fractal. His unwavering commitment to data-driven decision-making and innovative marketing solutions make him a valuable asset in the rapidly evolving technology landscape.