Professional Summary
Professional Overview
Rebecca Foxcroft is an experienced Digital Marketing Manager with a strong focus on social media strategy and content creation. She currently serves as the Head of Social / Digital Marketing Manager at LOUENHIDE, where she oversees the company's online presence and digital marketing initiatives.
Experience Summary
Current Role
As the Head of Social / Digital Marketing Manager at LOUENHIDE, Rebecca is responsible for developing and implementing comprehensive digital marketing strategies to drive brand awareness, engagement, and sales. She manages a team of digital marketing professionals and collaborates cross-functionally to ensure the seamless execution of marketing campaigns across multiple digital channels, including social media, email, and the company's website.
Under Rebecca's leadership, LOUENHIDE's online presence has experienced significant growth, with a marked increase in follower count, engagement rates, and e-commerce sales. She has also played a crucial role in developing the company's content strategy, creating visually appealing and compelling content that resonates with the target audience.
Career Progression
Prior to her current role, Rebecca held positions as the Head Of Social / Digital Marketing Coordinator and Digital Marketing Coordinator at LOUENHIDE, where she steadily progressed in her responsibilities and demonstrated a strong aptitude for digital marketing. She has also gained valuable experience in the hospitality industry, serving as an Events Manager & Marketing Assistant at Merlo Coffee and working as a Barista and in Retail Service at the same company.
Academic Background
Rebecca holds a Bachelor's degree in Marketing from the University of Queensland, where she developed a strong foundation in strategic marketing principles and digital marketing techniques.
Areas of Expertise
- Social media strategy and content creation
- Digital campaign management and optimization
- Search engine optimization (SEO) and search engine marketing (SEM)
- Email marketing and automation
- Ecommerce marketing and analytics
- Cross-functional collaboration and team leadership
Professional Impact
During her tenure at LOUENHIDE, Rebecca has been instrumental in driving the company's digital transformation. She has spearheaded the development of a comprehensive social media strategy, resulting in a significant increase in brand awareness and engagement on platforms such as Instagram and Facebook. Additionally, she has implemented successful email marketing campaigns, leading to enhanced customer retention and increased sales.
Conclusion
Rebecca Foxcroft is a highly skilled Digital Marketing Manager with a proven track record of driving tangible results for her employer. Her expertise in social media, content creation, and ecommerce marketing, combined with her strong leadership abilities, make her a valuable asset to any organization seeking to enhance its digital presence and achieve its marketing objectives.
