Professional Overview

Rich Masney is a seasoned Visual Director based in New York, New York, United States, with a strong background in visual design and merchandising. His current role encompasses a broad range of responsibilities, including visual image design and direction, with a key focus on the retail and fashion industries.

Experience Summary

Current Role

Rich Masney currently holds the position of Visual Director at J.Crew, a role he has maintained since 2000. Concurrently, he serves as a Visual Image Designer, a position he has held since 2016. His key responsibilities include overseeing visual merchandising strategies, directing creative image projects, and contributing to the overall brand aesthetic. Notable achievements in his current role include contributing to the visual brand identity of J.Crew and maintaining a consistent visual image across platforms.

Career Progression

Prior to his current roles, Rich Masney held notable positions such as Visual + Creative Image at Woolrich from 2011 to 2016, and Visual Merchandising Manager at American Eagle Outfitters Inc. from 2005 to 2010. An earlier role as Associate Visual Director at The Donna Karan Company, LLC, from 1998 to 2000, laid the foundation for his career trajectory and growth. Key achievements and contributions throughout his career include developing and implementing visual merchandising strategies that enhanced brand image and contributed to sales growth.

Areas of Expertise

Rich Masney's areas of expertise include visual merchandising, creative image direction, and brand aesthetic development. He possesses technical competencies in visual design and has demonstrated strong leadership and management capabilities throughout his career.

Professional Impact

While specific metrics on his projects and initiatives are not available, Rich Masney's contributions to the visual identity and merchandising strategies of renowned brands like J.Crew and American Eagle Outfitters Inc. underscore his professional impact. His ability to maintain a consistent brand image and contribute to the aesthetic direction of these brands highlights his value as a visual director and image designer.

Conclusion

Rich Masney's professional trajectory is marked by a steady progression of roles that have honed his expertise in visual merchandising and creative image direction. Currently focused on his roles as Visual Director and Visual Image Designer, he continues to bring value through his contributions to brand aesthetics and visual strategies. His experience and capabilities make him a seasoned professional in the retail and fashion industries.