Richa Jaggi

Co-Founder & Chief Marketing Officer

Professional Overview

Richa Jaggi is an accomplished marketing executive with extensive experience driving brand growth and digital transformation across diverse industries. As the Co-Founder and Chief Marketing Officer of Awshad, she leverages her strategic expertise to spearhead the company's marketing initiatives and propel its success in the market.

Experience Summary

Current Role

As the Co-Founder and Chief Marketing Officer of Awshad since March 2021, Richa is responsible for developing and executing the company's comprehensive marketing strategy. She oversees all aspects of the marketing function, including digital marketing, branding, content creation, and go-to-market initiatives. Under her leadership, Awshad has experienced significant growth, with a marked increase in brand visibility and customer engagement.

Career Progression

Prior to her current role, Richa held several senior marketing positions, demonstrating her versatility and ability to excel in diverse environments. She served as a Digital Marketing Consultant at ORGANIC INDIA, a Brand Marketing Consultant at Shoopy, and held multiple roles at Times Internet, including Marketing Head and Senior Product Marketing Manager. Richa's earlier experience also includes a stint as a Strategy Head Consultant at Wok To Walk India and roles at Unilever and Ogilvy.

Richa's impressive career trajectory is marked by her ability to drive strategic initiatives, optimize marketing campaigns, and deliver measurable results. Her track record of success has earned her a reputation as a skilled marketing leader capable of navigating complex challenges and capitalizing on emerging opportunities.

Academic Background

Richa holds a Bachelor's degree in Business Administration from a reputable institution, where she specialized in marketing and honed her analytical and problem-solving skills.

Areas of Expertise

• Digital Marketing Strategy and Execution

• Brand Management and Positioning

• Content Creation and Optimization

• Data-driven Marketing Insights

• Cross-functional Collaboration and Team Leadership

• Adaptability and Agility in a Dynamic Environment

Professional Impact

Throughout her career, Richa has consistently demonstrated her ability to drive impactful marketing campaigns and initiatives. Her work has resulted in increased brand awareness, customer engagement, and revenue growth for the organizations she has served. Richa's innovative approach and data-driven decision-making have earned her recognition within the industry.

Conclusion

Richa Jaggi's extensive marketing expertise, coupled with her entrepreneurial mindset and adaptability, make her a valuable asset to Awshad. As the Co-Founder and Chief Marketing Officer, she is poised to continue leading the company's marketing efforts and contributing to its overall success in the rapidly evolving business landscape.