Riley Rojas
Product Manager
Professional Overview
Riley Rojas is an accomplished Product Manager with a diverse background in entrepreneurship, marketing, and legal operations. Currently serving as a Product Manager at Meta, Riley leverages their extensive experience in product development, customer-centric design, and data-driven decision-making to drive innovation and deliver exceptional user experiences.
Experience Summary
Current Role
As a Product Manager at Meta, Riley is responsible for defining and executing the product roadmap for key initiatives. They collaborate cross-functionally with engineering, design, and business teams to identify and prioritize customer needs, translate them into actionable product requirements, and oversee the implementation of new features and enhancements. Riley's data-driven approach, coupled with a keen understanding of market trends and user behavior, has enabled them to drive measurable improvements in product performance and user engagement.
Career Progression
Prior to joining Meta, Riley founded and led several successful startups, including Aptitud, LLC, Textbook Dibs, LLC, and Izzy & Riley, LLC. As the Founder and CEO, they were responsible for all aspects of business operations, from product development and marketing to financial management and strategic planning. Through these entrepreneurial ventures, Riley honed their skills in problem-solving, project management, and building high-performing teams.
Riley's early career experiences included internships at EPPS & COULSON, LLP and Farmers & Merchants Bank of Long Beach, where they gained exposure to the legal and financial sectors, respectively. These experiences provided a well-rounded foundation that has informed Riley's approach to product management and cross-functional collaboration.
Academic Background
Riley holds a degree from the University of California, Los Angeles, where they developed a strong foundation in business, marketing, and entrepreneurship.
Areas of Expertise
- Product strategy and roadmap development
- User experience design and customer-centric product development
- Data analysis and performance optimization
- Cross-functional team leadership and collaboration
- Entrepreneurship and startup operations
Professional Impact
During their time as a Founder and CEO, Riley successfully launched and grew multiple startups, demonstrating their ability to identify market opportunities, build scalable products, and drive business growth. As a Product Manager at Meta, Riley has contributed to the development of innovative features and enhancements that have positively impacted user engagement and satisfaction.
Conclusion
With a unique blend of entrepreneurial spirit, technical expertise, and a customer-focused mindset, Riley Rojas is poised to continue making a significant impact in the product management field. Their versatile skill set and proven track record of success make them a valuable asset to any organization seeking to deliver exceptional digital experiences.
