Ritika Mazumdar

Creative Director

Professional Overview
Ritika Mazumdar is a seasoned Creative Director with over 8 years of experience in the advertising and design industry. She excels at conceptualizing and executing impactful campaigns across diverse sectors, with a strong focus on delivering visually stunning and strategically aligned creative solutions.

Experience Summary

Current Role
As the Creative Director at McCann Worldgroup, Ritika is responsible for leading a team of designers and copywriters to create innovative, award-winning campaigns for the agency's prestigious clients. She oversees the entire creative process, from ideation to production, ensuring the delivery of high-quality, memorable brand experiences.

Career Progression
Ritika's career journey has been marked by a steady progression in her creative roles. Prior to her current position, she served as an Associate Creative Director at Ogilvy, where she played a pivotal role in driving the creative vision for several major client accounts. Before that, she held positions as an Associate Creative Head and Senior Art Director at The Glitch, where she honed her skills in design, art direction, and creative strategy.

Ritika's earlier experience includes roles as a Senior Creative Solutions - Art and Creative Solutions - Art at McCann Worldgroup, as well as positions as a Visualiser at METAL COMMUNICATIONS and a Junior Visualiser at Publicis Beehive Communications.

Academic Background
Ritika holds a degree in Graphic Design from the prestigious National Institute of Design, where she graduated with distinction and developed a strong foundation in visual communication and creative problem-solving.

Areas of Expertise

• Conceptual and strategic thinking

• Art direction and design

• Campaign ideation and development

• Brand identity and visual branding

• Digital and multimedia content creation

• Collaboration and team leadership

Professional Impact
Throughout her career, Ritika has contributed to the success of numerous award-winning campaigns, including her work for clients such as Coca-Cola, Airtel, and Unilever. Her creative vision and attention to detail have earned her recognition within the industry, with her work being featured in prestigious publications and receiving accolades from industry organizations.

Conclusion
Ritika Mazumdar is a versatile and accomplished Creative Director who has consistently demonstrated her ability to drive innovative and impactful campaigns. With a proven track record of delivering creative excellence, strategic thinking, and strong leadership, she is well-positioned to continue making significant contributions to the advertising and design industry.