RH

Rob Hanna

CEO

Overview



Name: Rob Hanna
Company: Precision Content Authoring Solutions Inc.
Position: President and Chief Information Architect
Location: Toronto, Canada

Professional Highlights



Current Role and Responsibilities



Rob Hanna serves as the President and Chief Information Architect at Precision Content Authoring Solutions Inc.. In this leadership role, Rob oversees strategic decisions, company operations, and the development and implementation of structured authoring methodologies that Precision Content offers.

Key Contributions and Methodologies



  • Development of Precision Content® Method:

  • Rob Hanna developed the Precision Content® Method in 2013, a series of methods and principles for structured authoring. The methodology focuses on optimizing technical content for AI and content management tools, drawing from Information Mapping® and DITA (Darwin Information Typing Architecture) standards.


  • Content Authoring and Information Architecture Expertise:

  • Rob's work integrates principles from Information Mapping® with DITA to enhance the precision and clarity of structured content. This integration allows for better semantic granularity and reuse of content blocks, providing a robust framework for technical documentation.

  • Hanna advocates for the utilization of Lightweight DITA, allowing non-technical users to contribute effectively to structured content repositories while complementing full DITA deployments for more complex authoring needs.


Industry Engagement



  • Conference Participation:

  • LavaCon 2024: Scheduled to attend in Portland, OR from October 27-30, 2024.

  • STC Summit: Attending the event in Bloomington, MN from May 17-19, 2024.

  • Webinars:

  • Presenting "Lessons Learned From The DITA Satisfaction Survey" on June 20, 2024, at 10:00 AM PT.

  • Blog Contributions:

  • Rob actively contributes to the Precision Content Blog and has authored articles on several dates including November 6, 2018, regarding the inclusion of Precision Content on the list of top 100 content companies.


Professional Background



  • Career Start: Began career as a technical writer in 1997 at CAE Ltd. in Mirabel, QC, supporting 100 engineers with precise software documentation.

  • Information Architecture Work: Developed an information metamodel for a large Canadian retailer, eventually leading to the adaptation of DITA and Information Mapping® methodologies to enhance content structuring.

  • Consultancy and Solution Development: In 2008, worked on the Enterprise Business Document Subcommittee extending DITA beyond technical publications, leading to the development of Precision Content® methodology in 2012.


Contact Information



  • Email: more-info@precisioncontent.com

  • Phone: +1 (647) 265-8500




Key Insights for Strategic Engagement



1. Innovation in Structured Authoring: Rob Hanna's development of the Precision Content® Method highlights a focus on creating structured content that is optimized for reuse and aligned with AI technologies. Emphasize collaboration on innovative content solutions.
2. Leadership in Industry Standards: Rob’s integration of Information Mapping® with DITA presents a unique approach to content structuring. Align sales strategy to address advanced technical documentation needs.
3. Engagement in Professional Communities: Active participation in industry conferences and webinars demonstrates Rob’s commitment to professional development and knowledge sharing. Leverage this engagement for collaborative opportunities and thought leadership initiatives.

This report collates key data and actionable insights on Rob Hanna, offering a detailed perspective on his expertise and contributions to structured authoring, aligning with strategic initiatives for potential collaboration and engagement.