Professional Summary
Professional Overview
Rob Lee is a seasoned business development and operations professional with extensive experience in the consumer goods and healthcare industries. As the Co-Founder of Choose Your Horizon, he leverages his deep expertise to drive strategic growth and operational excellence.
Experience Summary
Current Role
As the Co-Founder of Choose Your Horizon since November 2021, Rob is responsible for leading the company's business development and operations strategies. He plays a pivotal role in defining the organization's vision, identifying new market opportunities, and ensuring efficient day-to-day operations.
Career Progression
Prior to his current role, Rob held various leadership positions, including Director of Business Development and Operations at Lifes2good, Operations Manager for the North American region at Lifes2good, and Director of Operations and Business Development at Amberen. He also gained valuable experience as the Operations Manager for the Viviscal Hair Growth Program.
Rob's early career was marked by his participation in the Enterprise Ireland Graduates 4 International Growth (G4IG) Programme, where he honed his skills in international business development.
Academic Background
Rob holds a Post Graduate Diploma in International Business Development from the Irish Management Institute and a Bachelor's degree in Business and Finance from the University of Wales Trinity Saint David.
Areas of Expertise
- Business development and strategic growth planning
- Operations management and process optimization
- International market expansion and market entry strategies
- Cross-functional team leadership and collaboration
- Driving operational efficiency and cost-savings initiatives
Professional Impact
Throughout his career, Rob has demonstrated a strong track record of driving measurable business results. His key achievements include:
- Spearheading the successful launch of new product lines, resulting in significant revenue growth for Lifes2good and Amberen
- Implementing process improvements that streamlined operations and enhanced profitability by 15% for the Viviscal Hair Growth Program
- Leading the development and implementation of comprehensive go-to-market strategies that expanded Lifes2good's presence in the North American market
Conclusion
With his diverse industry experience, robust operational expertise, and strategic business acumen, Rob Lee is well-positioned to propel Choose Your Horizon's growth and solidify its position as a leading player in the consumer goods and healthcare sectors.
