Professional Summary
Professional Overview
Rob Solis is a seasoned Design Director with extensive experience in the retail fashion industry. He specializes in creating innovative design solutions for apparel and accessory lines, with a particular focus on the golf and activewear markets.
Experience Summary
Current Role
As the Design Director of Retail Markets at Greg Norman Collection, Rob is responsible for leading a team of designers in the development of high-quality, on-trend product lines. He oversees the entire design process, from concept ideation to final production, ensuring that each collection aligns with the brand's aesthetic and resonates with the target consumer.
Career Progression
Rob's career in the fashion industry spans over two decades, during which he has held senior design roles at renowned brands such as IZOD, vineyard vines, and Oxford Apparel. He has consistently demonstrated his ability to drive design innovation, optimize product performance, and enhance brand positioning.
At IZOD, Rob served as a Senior Designer, where he played a pivotal role in revitalizing the brand's golf and athleisure collections, resulting in increased market share and customer loyalty. Prior to that, he held a similar position at vineyard vines, where he oversaw the design of men's, women's, and children's golf and tennis apparel, as well as the brand's athleisure line.
Earlier in his career, Rob honed his skills as a Designer at Greg Norman Collection and Club Sol, where he gained valuable experience in the golf and resort wear sectors.
Academic Background
Rob holds a Bachelor of Fine Arts in Fashion/Apparel Design from Incarnate Word University, where he cultivated his passion for design and developed a strong technical foundation.
Areas of Expertise
- Retail fashion design and development
- Golf and activewear apparel design
- Trend analysis and forecasting
- Innovative product creation
- Collaborative team leadership
- Exceptional attention to detail
Professional Impact
Throughout his career, Rob has consistently delivered measurable results for the brands he has worked with. At Greg Norman Collection, he has spearheaded the development of several successful product lines that have resonated with the brand's target audience, leading to increased sales and market share.
Conclusion
With his deep industry knowledge, design expertise, and proven track record of success, Rob Solis is poised to continue making a significant impact in the retail fashion industry. As the Design Director of Retail Markets at Greg Norman Collection, he is committed to driving innovation, elevating brand identity, and delivering exceptional products that exceed customer expectations.