Robert Norton

Chief Commercial Officer

Professional Overview
Robert Norton is a seasoned retail and fashion executive with a proven track record of driving growth and transformative change. As the Chief Commercial Officer at SKIMS, he is responsible for leading the company's global commercial strategy, overseeing sales, marketing, and business development initiatives to further expand the brand's international footprint and cement its position as a leader in the contemporary intimate apparel market.

Experience Summary

Current Role
As the Chief Commercial Officer at SKIMS, Robert is responsible for developing and executing the company's comprehensive commercial strategy. He oversees all sales, marketing, and business development efforts, working closely with the executive team to drive global expansion, enhance brand awareness, and deliver exceptional customer experiences. Under his leadership, SKIMS has experienced significant growth, solidifying its position as a highly sought-after lifestyle brand.

Career Progression
Prior to joining SKIMS, Robert held several senior leadership roles within the luxury fashion industry. He served as the President of Moncler, where he was instrumental in strengthening the brand's international presence and enhancing its digital capabilities. Before that, he held the position of CEO Americas at Roberto Cavalli, where he was tasked with revitalizing the brand's North American operations and driving profitability. Robert's extensive experience also includes various leadership roles at Ralph Lauren, where he demonstrated his ability to navigate complex retail environments and deliver operational excellence.

Academic Background
Robert holds a Bachelor's degree in Business Administration from the University of California, Berkeley, where he graduated with honors.

Areas of Expertise

• Retail and fashion industry expertise

• Global commercial strategy development and execution

• Brand building and marketing

• Omnichannel sales and distribution management

• Digital transformation and e-commerce optimization

• Talent development and team leadership

Professional Impact
Throughout his career, Robert has consistently demonstrated his ability to drive transformative growth and operational excellence. At Moncler, he led the brand's successful international expansion, overseeing the opening of numerous flagship stores and enhancing the customer experience through innovative digital initiatives. At Roberto Cavalli, he successfully turned around the brand's North American business, improving profitability and strengthening its market position.

Conclusion
With his extensive industry experience, strategic vision, and track record of success, Robert Norton is well-positioned to lead SKIMS' global commercial strategy and further solidify the brand's position as a dominant force in the contemporary intimate apparel market. His proven leadership and cross-functional expertise make him a valuable asset to the company as it continues to expand its reach and deliver exceptional products and experiences to its growing customer base.