Professional Summary
Professional Overview
Robyn Armando is an accomplished marketing and community engagement leader with extensive experience in the financial services and non-profit sectors. As the Vice President of Marketing and Community Engagement at Special Olympics New York, she spearheads strategic marketing initiatives and drives impactful community outreach programs.
Experience Summary
Current Role
Robyn has served as the Vice President of Marketing and Community Engagement at Special Olympics New York since March 2018. In this role, she is responsible for developing and executing comprehensive marketing strategies to raise awareness and support for the organization's mission. Robyn also leads the planning and implementation of community engagement initiatives, fostering strong partnerships with local organizations and advocating for the inclusion and empowerment of individuals with intellectual disabilities.
Career Progression
Prior to her current position, Robyn held senior marketing roles at leading financial institutions, including Sr. Regional Marketing Director at MassMutual Financial Group and Sr. Field Marketing Director at MetLife. Throughout her career, she has demonstrated a proven track record of driving business growth, enhancing brand visibility, and delivering impactful marketing campaigns.
Academic Background
Robyn holds a Bachelor's degree in Marketing from the University at Albany, SUNY, where she graduated with distinction.
Areas of Expertise
- Strategic marketing and brand management
- Community engagement and stakeholder relations
- Non-profit program development and implementation
- Financial services industry marketing and communications
- Team leadership and cross-functional collaboration
Professional Impact
During her tenure at Special Olympics New York, Robyn has played a pivotal role in expanding the organization's reach and elevating its public profile. She has successfully launched targeted marketing campaigns that have increased event participation, volunteer engagement, and overall program funding. Robyn's dedication to fostering inclusive communities and empowering individuals with intellectual disabilities has made a meaningful impact on the lives of those she serves.
Conclusion
Robyn Armando is a seasoned marketing and community engagement leader with a proven track record of driving growth and making a positive impact in the non-profit and financial services sectors. Her strategic vision, collaborative approach, and unwavering commitment to diversity and inclusion make her a valuable asset to the organizations she serves.
