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Rohan Khanna

Rohan Khanna


Vice President & National Head of Product & Pricing, Marketing Communications at Jio | 40 under 40 (2024) Marketing head of the year (IAA) 2021, 2022 CMO
Mumbai, Maharashtra, India

Professional Overview


Rohan Khanna is a seasoned marketing executive with over a decade of experience in the telecommunications industry. As the Vice President and National Head of Product & Pricing, Marketing Communications at Jio, he is responsible for driving the company's strategic marketing initiatives and shaping its product and pricing strategies. Khanna's expertise spans across data services, device management, and omnichannel marketing, making him a key contributor to Jio's market dominance.

Experience Summary



Current Role


Khanna has held the position of Vice President and National Head of Product & Pricing, Marketing Communications at Jio since 2013. In this role, he is responsible for developing and implementing innovative product and pricing strategies, as well as leading the company's marketing communications efforts. Under his leadership, Jio has consistently been recognized for its customer-centric approach, earning Khanna the prestigious "40 under 40" and "Marketing head of the year" (IAA) awards in 2021 and 2022.

Career Progression


Prior to joining Jio, Khanna held various leadership roles in the telecommunications and digital media industries. He served as the National Product Manager for Data Services (2G, 3G) and Devices at Idea Cellular Ltd., where he spearheaded the company's product development and go-to-market strategies. Khanna also gained valuable experience as the Head of Sales and Business Development at Nautanki.tv Networks, a Hungama Progeny, where he was instrumental in driving the company's growth and revenue streams.

Academic Background


Khanna holds a Bachelor's degree in Engineering from a renowned institution. He has also completed an internship at BSNL, further strengthening his understanding of the telecommunications sector.

Areas of Expertise


  • Product and pricing strategy development

  • Data services and device management

  • Omnichannel marketing and campaign optimization

  • Strategic planning and execution

  • Driving innovation and digital transformation

  • Talent management and team leadership


Professional Impact


Under Khanna's leadership, Jio has emerged as a dominant player in the Indian telecommunications market, disrupting the industry with its innovative product offerings and customer-centric approach. His strategic vision and data-driven decision-making have been instrumental in Jio's meteoric rise, solidifying its position as one of the fastest-growing telecom companies in the country.

Conclusion


Rohan Khanna's exceptional track record, industry expertise, and innovative mindset make him a valuable asset to Jio. As the company continues to evolve and adapt to the ever-changing landscape of the telecommunications industry, Khanna's contributions will be crucial in driving Jio's continued growth and market dominance.