Rosemary Kamwendo

Professional Overview

Rosemary Kamwendo is an accomplished marketing executive with over 20 years of experience driving commercial growth and excellence across the pharmaceutical and consumer goods industries in Sub-Saharan Africa. As the Head of Marketing at Population Services International, she leverages her strategic marketing expertise and deep regional knowledge to spearhead impactful marketing initiatives that drive organizational objectives.

Experience Summary

Current Role

As the Head of Marketing at Population Services International, Rosemary is responsible for developing and executing comprehensive marketing strategies to increase brand awareness, drive product demand, and support the organization's public health mission. She leads a team of marketing professionals and collaborates cross-functionally to deliver measurable results that contribute to the organization's success.

Career Progression

Rosemary has held several senior marketing and commercial leadership roles throughout her career. Prior to her current position, she served as the Head of Commercial at Population Services International South Africa, where she was instrumental in enhancing the organization's commercial operations and driving revenue growth. Before that, she was the Head of Marketing at Population Services International, South Africa, where she successfully repositioned the organization's product portfolio and expanded its market share.

Rosemary's experience also includes roles as the Marketing & Commercial Excellence Director for Sub-Saharan Africa at AstraZeneca, the Head of Strategic Marketing for Sub-Saharan Africa at Adcock Ingram, and various brand management positions at Procter & Gamble and Gillette. Her diverse industry experience and track record of delivering exceptional results have earned her a reputation as a strategic and innovative marketing leader.

Academic Background

Rosemary holds a Bachelor's degree in Marketing from the University of Johannesburg, where she graduated with distinction. She is also a certified Project Management Professional (PMP) and has completed several executive leadership programs, further enhancing her strategic and managerial capabilities.

Areas of Expertise

• Strategic marketing and brand management

• Commercial operations and revenue growth

• Public health and social impact initiatives

• Cross-functional leadership and team building

• Data-driven decision making and performance optimization

Professional Impact

Throughout her career, Rosemary has spearheaded numerous successful marketing campaigns and initiatives that have driven measurable impact. At Population Services International, she implemented a comprehensive digital marketing strategy that resulted in a 25% increase in website traffic and a 20% uplift in online sales. During her tenure at AstraZeneca, she led a cross-functional team that developed and executed a market-entry strategy for a new pharmaceutical product, resulting in a 30% market share within the first two years of launch.

Conclusion

Rosemary Kamwendo is a seasoned marketing executive with a proven track record of driving commercial success and supporting organizational objectives in the pharmaceutical and consumer goods industries. Her strategic vision, data-driven approach, and collaborative leadership style have enabled her to consistently deliver impactful results and contribute to the growth and development of the organizations she has served.