Roxanne Gaillard

Seasoned Digital & Marketing Executive (CDO/CMO)

Professional Overview
Roxanne Gaillard is a seasoned digital and marketing executive with over a decade of experience driving transformative change within the luxury and retail industries. As the current Directrice Digital & Marketing (CDO/CMO) at L'Oréal, she leads the organization's digital and omnichannel strategy, leveraging her expertise in content, acquisition, and customer experience to propel the brand's digital presence and engagement.

Experience Summary

Current Role
In her current role as Directrice Digital & Marketing (CDO/CMO) at L'Oréal, Roxanne is responsible for spearheading the company's digital transformation and overseeing the execution of integrated marketing campaigns across multiple channels. She collaborates closely with cross-functional teams to optimize the customer journey, enhance data-driven decision-making, and deliver measurable business impact.

Career Progression
Prior to her current role, Roxanne held several senior-level positions within L'Oréal, including Directrice Marketing & Digital (CMO/CDO) for L'Oréal Luxe France and Directrice Digital et CRM for L'Oréal Luxe France. She has also held roles in digital marketing and business development at SEPHORA, The Beautyst, and Groupon, where she demonstrated her ability to drive growth, build strategic partnerships, and implement innovative digital initiatives.

Academic Background
Roxanne holds a Bachelor's degree in Business Administration from a leading university in France, where she specialized in marketing and digital strategy.

Areas of Expertise

• Digital transformation and omnichannel strategy

• Integrated marketing campaign development and execution

• Data-driven decision-making and analytics

• Customer experience optimization and CRM

• Content creation and digital acquisition

• Strategic partnerships and business development

Professional Impact
Throughout her career, Roxanne has been recognized for her ability to drive measurable results and transform digital capabilities within the luxury and retail sectors. In her previous roles, she successfully implemented innovative digital initiatives that increased customer engagement, improved conversion rates, and enhanced brand loyalty. As the Directrice Digital & Marketing (CDO/CMO) at L'Oréal, Roxanne continues to leverage her extensive expertise to elevate the company's digital presence and drive long-term sustainable growth.

Conclusion
With her exceptional track record of driving digital and marketing excellence, Roxanne Gaillard is a dynamic and influential leader in the luxury and retail industries. Her deep understanding of consumer behavior, data-driven approach, and strategic vision make her a valuable asset in propelling organizations forward in the digital age.