Professional Summary

Professional Overview

Ryan Shingledecker is a seasoned marketing executive with over a decade of experience driving growth and revenue for leading ecommerce and apparel brands. As the Senior Director of Growth Marketing at BRUNT Workwear, he is responsible for developing and executing comprehensive marketing strategies to accelerate the company's expansion and market dominance.

Experience Summary

Current Role

In his current role as Senior Director of Growth Marketing at BRUNT Workwear, Ryan is spearheading the company's omnichannel marketing initiatives, focusing on digital acquisition, retention, and brand building. He is responsible for managing a team of marketing professionals, overseeing the development and implementation of data-driven campaigns, and ensuring the alignment of marketing efforts with the overall business objectives. Under Ryan's leadership, BRUNT Workwear has experienced a significant increase in customer acquisition, improved customer lifetime value, and expanded its market share within the workwear industry.

Career Progression

Prior to his current role, Ryan served as the Director of Marketing at BRUNT Workwear, where he played a pivotal role in the brand's rapid growth and successful expansion into new markets. Before that, he was a Marketing Consultant at Shingledecker Consulting, providing strategic guidance and hands-on support to a diverse portfolio of clients in the ecommerce and apparel sectors.

Ryan's career also includes stints as the Director of Growth at Mizzen+Main and the Director of Marketing at WESTERN RISE, where he demonstrated his expertise in driving customer acquisition, optimizing digital marketing channels, and implementing innovative brand strategies. Earlier in his career, he held the role of Acquisition and Ecommerce Manager at KAMMOK™, where he honed his skills in performance marketing and data-driven decision-making.

Academic Background

Ryan holds a Bachelor of Arts degree in Marketing from the University of Texas at Austin, where he graduated with honors and was recognized for his outstanding academic achievements.

Areas of Expertise

Omnichannel marketing strategy and execution

Digital acquisition and customer retention

Ecommerce and performance marketing optimization

Brand development and positioning

Data analysis and business intelligence

Cross-functional leadership and team management

Professional Impact

Throughout his career, Ryan has consistently delivered measurable results for the brands he has worked with. At BRUNT Workwear, he has spearheaded the development and implementation of innovative marketing campaigns that have driven a significant increase in customer acquisition, improved customer lifetime value, and expanded the brand's market share within the workwear industry. His expertise in data-driven decision-making and his ability to align marketing efforts with overall business objectives have made him a valuable asset to the companies he has worked with.

Conclusion

With his extensive experience, proven track record of success, and demonstrated leadership skills, Ryan Shingledecker is a marketing executive who is poised to continue driving growth and innovation for BRUNT Workwear and other leading brands in the ecommerce and apparel industries.