Overview
Safarath K is the CEO of EatEasy - Order Food & Grocery Online, a leading online food and grocery delivery platform headquartered in Dubai, UAE. Under his leadership, EatEasy has become a notable player in the food delivery sector in the UAE, catering to both B2C and B2B markets.
Professional Background
1. CEO at EatEasy - Order Food & Grocery Online (2010 - Present)
- Achievements: Implemented Oracle's MySQL HeatWave Machine Learning and AI capabilities, leading to an anticipated 80% sales boost and a 75% reduction in the roadmap timeline for AI implementation.
- Vision: Focus on innovative initiatives with Oracle to enhance real-time insights and operations efficiency.
2. Senior Technical Architect at AutoData Middle East (2010 - 2013)
- Worked on architectural solutions and technical implementations for various projects.
3. Senior Software Engineer (2008 - 2010)
- Developed and maintained software solutions, focusing on high-quality engineering practices.
Notable Company Details
EatEasy is a comprehensive online platform for food and grocery delivery services that operates both a mobile application and web platform. Major aspects of the business include:
- Service Reach: Provides services across 9000+ restaurants and supermarkets within the UAE.
- Market Position: Known for its expansive B2C and B2B offerings.
- Technological Integration: Utilizes advanced ML & AI for optimizing delivery times and improving customer experience.
Key Statistics:
- Projected Sales Impact: MySQL HeatWave ML & AI capabilities predict an 80% increase in sales.
- Operational Efficiency: Achieves a 75% decrease in AI implementation timeline.
Strategic Collaborations
- Oracle Collaboration:
- Partnership with Oracle's MySQL #HeatWave project.
- The collaboration aims to streamline data analytics and improve operational efficiencies.
- Quote from Safarath K: "We were particularly impressed with MySQL HeatWave’s ability to host transactions, analytics, and Machine Learning (ML) concurrently in a unified cloud database service."
Recent Activities and Initiatives
1. Hiring Initiatives:
- Ongoing recruitment for roles such as Machine Learning Engineer and Cloud Engineer.
2. Community Engagement:
- Hosted an iftar gathering featuring notable colleagues from Etisalat, Oracle, and Doodle, emphasizing a commitment to inclusivity and professional unity.
3. 10-Year Anniversary:
- Celebrated 10 years of successful operations with a company event at Atlantis, highlighting decade-long achievements and future visions for growth.
4. Public Reference Story:
- Highlighted EatEasy's success story on LinkedIn and announced innovative projects with Oracle's MySQL HeatWave.
Social Media and Public Presence
- LinkedIn:
- Active engagement with announcements and updates on EatEasy's progress, including hiring opportunities and collaborative efforts.
- Posts reflective of significant milestones and company culture.
- Facebook:
- The official page has 9966 followers and actively posts updates regarding services and offers.
Final Remarks
Safarath K, as CEO, continues to drive EatEasy towards technological advancements and operational excellence. His leadership underscores the importance of leveraging ML & AI to enhance service delivery and customer satisfaction. With a strong technical background and a future-focused mindset, Safarath K's strategies are likely to further solidify EatEasy's position as a major player in the food and grocery delivery market in the UAE.