Salma Bensaid
Internal Communication and HR Marketing Manager
Professional Overview
Salma Bensaid is an experienced Internal Communication and HR Marketing Manager with a strong background in human resources and organizational development. She leverages her expertise in strategic communication, employee engagement, and talent management to drive positive organizational change and foster a collaborative work culture.
Experience Summary
Current Role
As the Internal Communication and HR Marketing Manager at Ecole Marocaine des Sciences de l'ingénieur, Salma is responsible for developing and implementing comprehensive communication strategies to enhance internal alignment, knowledge sharing, and employee morale. She works closely with cross-functional teams to design and execute targeted campaigns, digital initiatives, and training programs that improve organizational effectiveness and support the institution's overall strategic objectives.
Career Progression
Prior to her current role, Salma served as the Responsable Ressources Humaines at Ecole Marocaine des Sciences de l'ingénieur for over a decade, where she played a pivotal role in shaping the institution's HR policies, talent acquisition, and employee development initiatives. She also gained valuable experience as the Coordinatrice Developpement Humain at Nemotek Technologies and the Assistante RH at DELIPAT S.A., where she honed her skills in HR operations, change management, and organizational design.
Academic Background
Salma holds a degree in Human Resources Management, which has provided her with a strong foundation in strategic workforce planning, compensation and benefits, and employee relations.
Areas of Expertise
- Internal communication and employee engagement
- HR marketing and talent branding
- Organizational development and change management
- Talent acquisition and performance management
- Leadership development and training program design
Professional Impact
During her tenure at Ecole Marocaine des Sciences de l'ingénieur, Salma has consistently demonstrated her ability to drive measurable improvements in employee satisfaction, productivity, and alignment with organizational goals. She has spearheaded the implementation of several successful internal communication campaigns, including the launch of a comprehensive digital platform that has enhanced knowledge sharing and cross-departmental collaboration.
Conclusion
Salma Bensaid is a strategic and results-oriented HR professional with a proven track record of enhancing organizational performance through effective internal communication and employee-centric initiatives. Her deep understanding of human capital management, combined with her strong leadership skills, make her a valuable asset in driving positive change and cultivating a high-performing, engaged workforce.