Sara Bekerman
Head of Brand Strategy and Account, Los Angeles, California
Professional Overview
Sara Bekerman is an accomplished brand strategist and account management professional with extensive experience in the creative industry. As the Head of Brand Strategy and Account at Rhythm, she drives impactful brand positioning and successful client relationships for the agency's diverse portfolio of clients.
Experience Summary
Current Role
As the Head of Brand Strategy and Account at Rhythm, Sara is responsible for leading the development and implementation of comprehensive brand strategies that align with her clients' business objectives. She oversees a team of strategists and creatives, ensuring seamless account management and the delivery of measurable results. Under her leadership, Rhythm has strengthened its reputation as a trusted partner for Fortune 500 companies, helping them navigate complex branding challenges and achieve their marketing goals.
Career Progression
Prior to joining Rhythm, Sara held various strategic roles at the renowned agency, Code and Theory. She served as the Senior Director of Creative Strategy, where she spearheaded innovative brand campaigns and digital experiences for high-profile clients. Her earlier positions at Code and Theory included Director of Communications and Channel Strategy, Associate Creative Strategy Director, and Senior Creative Strategist, each of which contributed to her well-rounded expertise in the industry.
Sara's career path also includes stints at other leading agencies, such as DiMassimo Goldstein (DIGO), where she served as the Director of Social Strategy, and Buddy Media, where she was an Account Manager. Her diverse background has equipped her with a deep understanding of integrated marketing, digital strategy, and client relations.
Academic Background
Sara holds a Bachelor of Arts degree in Communications from the University of Florida, where she graduated with honors.
Areas of Expertise
- Brand strategy and positioning
- Integrated marketing campaign development
- Digital and social media strategy
- Creative concept ideation and execution
- Client relationship management
- Cross-functional team leadership and collaboration
Professional Impact
Throughout her career, Sara has demonstrated a remarkable ability to drive impactful brand transformations and deliver outstanding results for her clients. At Rhythm, she has spearheaded several high-profile rebranding initiatives, resulting in increased brand awareness, customer engagement, and revenue growth for her clients.
Conclusion
With her exceptional strategic acumen, creative prowess, and proven track record of success, Sara Bekerman is a driving force in the creative industry. As the Head of Brand Strategy and Account at Rhythm, she continues to push the boundaries of brand innovation, empowering her clients to thrive in an ever-evolving marketplace.
