Sara Munaretto
eCommerce & Digital Marketing Director | 7 For All Mankind
Milan, Lombardy, Italy
Professional Overview
Sara Munaretto is an experienced eCommerce and Digital Marketing Director with a proven track record of driving digital transformation and omnichannel growth in the fashion and apparel industry. With over a decade of expertise, she specializes in developing and executing comprehensive digital strategies to enhance brand presence, optimize customer experiences, and drive measurable business results.
Experience Summary
Current Role
As the eCommerce & Digital Marketing Director at 7 For All Mankind, Sara is responsible for leading the brand's digital initiatives, including the development and implementation of a cohesive omnichannel strategy. She oversees the optimization of the ecommerce platform, digital marketing campaigns, and data-driven insights to maximize online sales and customer engagement. Under her leadership, the brand has achieved double-digit year-over-year growth in its online sales channel.
Career Progression
Prior to her current role, Sara held various leadership positions within the digital sales and ecommerce functions at renowned global brands such as Kontoor Brands, adidas, and VF Corporation. She has a proven track record of driving digital transformation, building high-performing teams, and delivering innovative solutions to complex business challenges. Throughout her career, Sara has consistently demonstrated her ability to translate strategic goals into actionable plans, effectively manage cross-functional projects, and drive measurable impact on the bottom line.
Academic Background
Sara holds a Bachelor's degree in Business Administration from the University of Milan, where she graduated with honors. She has also completed executive leadership programs at prestigious institutions, further enhancing her strategic and managerial capabilities.
Areas of Expertise
- eCommerce and digital strategy development
- Omnichannel customer experience optimization
- Digital marketing and performance optimization
- Data-driven decision making and analytics
- Cross-functional team leadership and collaboration
- Driving digital transformation and innovation
Professional Impact
During her tenure at Kontoor Brands, Sara spearheaded the development and implementation of a comprehensive digital transformation strategy, resulting in a 25% increase in online sales and a 35% improvement in digital customer acquisition. At adidas, she led the global digital partner development initiative, forging strategic alliances that expanded the brand's digital footprint and drove significant revenue growth.
Conclusion
With her extensive experience, strategic mindset, and data-driven approach, Sara Munaretto is a versatile and highly respected leader in the ecommerce and digital marketing space. She is passionate about leveraging technology and data to create seamless, personalized customer experiences that drive sustainable business growth. As the eCommerce & Digital Marketing Director at 7 For All Mankind, Sara is poised to continue her trajectory of success, driving the brand's digital transformation and solidifying its position as a market leader.