Sarah Corrigan

Director of Marketing And Business Development
Los Angeles, California, United States

Professional Overview

Sarah Corrigan is an accomplished marketing and business development executive with over 15 years of experience driving growth and strategy for leading commercial real estate companies. In her current role as Director of Marketing And Business Development at Simon Property Group, she is responsible for developing and executing comprehensive marketing plans to attract and retain high-profile tenants, as well as identifying new revenue streams and partnership opportunities to expand the company's portfolio.

Experience Summary

Current Role

As Director of Marketing And Business Development at Simon Property Group since 2021, Sarah is responsible for overseeing all marketing, advertising, and business development initiatives for the company's portfolio of shopping malls and mixed-use properties. She has played a key role in repositioning several underperforming assets, leading to increased occupancy and tenant retention rates. Sarah also spearheaded the launch of a new customer loyalty program that has generated over $2.5 million in incremental revenue.

Career Progression

Prior to her current role, Sarah served as a Marketing & Business Development Consultant at Freelance Marketing, where she provided strategic advisory services to a diverse client base in the commercial real estate industry. Before that, she held senior marketing positions at DJM Capital Partners and The Shoppes at Chino Hills, where she led successful rebranding campaigns and implemented data-driven marketing strategies to drive footfall and sales. Sarah's earlier experience includes roles in community relations and affiliate marketing at media companies such as Orange County Newschannel (OCN) and Century Communications.

Academic Background

Sarah holds a Bachelor of Arts degree in Communications from the University of Southern California, where she graduated cum laude. She is also a certified Digital Marketing Strategist, having completed advanced training in data-driven marketing techniques and digital campaign management.

Areas of Expertise

• Retail and mixed-use property marketing

• Tenant attraction and retention strategies

• Integrated marketing campaign development

• Data analysis and performance optimization

• Innovative partnership and revenue generation

• Cross-functional team leadership and collaboration

Professional Impact

Throughout her career, Sarah has demonstrated a track record of driving measurable results for her employers. At Simon Property Group, she has been instrumental in securing several high-profile tenant leases, including a flagship Nordstrom store and a premier luxury outlet. Her leadership in developing the company's new customer loyalty program has contributed to a 12% increase in average customer spend across the portfolio.

Conclusion

With her extensive experience, strategic mindset, and proven ability to deliver impactful results, Sarah Corrigan is poised to continue making significant contributions to the commercial real estate industry. As she progresses in her career, she remains focused on leveraging her expertise to create value for her organization and its stakeholders.