Sarah Maloy
Vice President of Growth Marketing, United States
Professional Overview
Sarah Maloy is a seasoned marketing executive with over 15 years of experience driving growth and innovation across the media and technology sectors. As the Vice President of Growth Marketing at Loomly, she is responsible for leading the company's strategic marketing initiatives, leveraging her expertise in content marketing, digital advertising, and data-driven optimization to accelerate user acquisition and engagement.
Experience Summary
Current Role
As the Vice President of Growth Marketing at Loomly, Sarah is responsible for developing and executing the company's comprehensive marketing strategy. She oversees a team of marketing professionals and collaborates cross-functionally to identify and capitalize on new growth opportunities. Under her leadership, Loomly has experienced a 35% year-over-year increase in new user signups and a 25% improvement in customer retention rates.
Career Progression
Prior to joining Loomly, Sarah served as the Associate Director of Marketing at Spotify, where she played a key role in the platform's global expansion, contributing to a 22% increase in international user base. Before Spotify, she held senior marketing roles at Accenture and Fuse Media Inc., leading successful campaigns that drove significant revenue growth and brand awareness in highly competitive industries.
Sarah's career trajectory also includes her time as the Head of Global Content Marketing at Shutterstock, where she spearheaded the company's content strategy and oversaw the creation of award-winning, engaging content that helped position Shutterstock as a thought leader in the visual arts industry.
Academic Background
Sarah holds a Bachelor of Arts degree in Journalism from the University of Dayton, where she graduated summa cum laude and was recognized for her exceptional academic achievements.
Areas of Expertise
- Growth marketing strategy and execution
- Digital advertising and campaign optimization
- Content marketing and audience engagement
- Data analysis and performance measurement
- Cross-functional collaboration and leadership
Professional Impact
Throughout her career, Sarah has demonstrated a track record of driving measurable results and making significant contributions to the organizations she has served. Her innovative marketing campaigns have been recognized with industry awards, including the 2021 American Advertising Federation's ADDY Award for Best Integrated Marketing Campaign.
Conclusion
With her deep expertise in growth marketing, proven ability to drive strategic initiatives, and a passion for innovation, Sarah Maloy is poised to continue making a lasting impact on the marketing landscape. As the Vice President of Growth Marketing at Loomly, she is committed to leveraging her skills and experience to help the company achieve its ambitious growth objectives and cement its position as a leader in the digital marketing software industry.
