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Sarah Scudder

Sarah Scudder


Vice President Marketing | Austin, Texas, United States

Professional Overview


Sarah Scudder is an accomplished marketing executive with a proven track record of driving growth, elevating brand awareness, and delivering impactful campaigns. As the Vice President of Marketing at Oomnitza, she leads a dynamic team responsible for crafting and executing comprehensive marketing strategies that align with the company's business objectives.

Experience Summary



Current Role


As the Vice President of Marketing at Oomnitza, Sarah is responsible for overseeing all marketing initiatives, including brand strategy, digital marketing, content creation, and demand generation. She collaborates closely with cross-functional teams to develop and implement innovative marketing solutions that position Oomnitza as a industry leader. Under her leadership, the marketing team has achieved significant milestones, such as increased website traffic, expanded social media following, and enhanced brand recognition within the industry.

Career Progression


Prior to her current role, Sarah served as the Chief Marketing Officer (CMO) at SourceDay, where she spearheaded the company's marketing efforts and played a pivotal role in its growth. Before that, she held the position of President and Chief Revenue Officer (CRO) at Real Sourcing Network LLC, where she drove the organization's strategic direction and revenue generation. Earlier in her career, Sarah served as the Chief Growth Officer at The Sourcing Group, where she successfully implemented a range of marketing initiatives that contributed to the company's expansion.

Academic Background


Sarah holds a Bachelor's degree in Marketing from the University of Texas at Austin, where she graduated with distinction.

Areas of Expertise


  • Strategic marketing leadership

  • Brand development and positioning

  • Digital marketing and content creation

  • Demand generation and lead nurturing

  • Cross-functional collaboration and team management

  • Thought leadership and industry influence


Professional Impact


In addition to her corporate roles, Sarah is an active member of the Forbes Communications Council, where she shares her industry expertise and insights. She is also recognized as a Top Global Procurement & Marketing Influencer and Thought Leader by Thinkers360, further solidifying her status as a respected voice in the marketing and procurement spheres.

Conclusion


With her extensive experience, strategic mindset, and innovative approach, Sarah Scudder is poised to continue driving Oomnitza's marketing success and contributing to the company's overall growth and industry impact. Her passion for marketing, coupled with her proven leadership abilities, make her a valuable asset in the ever-evolving business landscape.