Sawan Kumar
Digital Marketing Manager
Professional Overview
Sawan Kumar is an experienced Digital Marketing Manager with a proven track record of driving impactful digital strategies and campaigns. With a focus on the e-commerce and technology sectors, he possesses a well-rounded skill set in areas such as search engine optimization (SEO), social media marketing, email marketing, and data analytics.
Experience Summary
Current Role
As the Digital Marketing Manager at MeraPashu360, Sawan is responsible for developing and executing comprehensive digital marketing plans to enhance the company's online presence and drive customer acquisition. He leverages his expertise in data-driven decision making to optimize campaign performance and deliver measurable results.
Career Progression
Sawan's career trajectory has been marked by consistent growth and increasing responsibilities. Prior to his current role, he served as a Digital Marketing Specialist at Google, where he honed his skills in managing complex digital marketing initiatives and delivering impactful campaigns. Before that, he held roles as a Digital Marketing Manager and Assistant Manager at simsim, where he played a pivotal role in driving the company's digital transformation.
Sawan's earlier experience includes positions as a Senior Executive in Retention Marketing and Executive in Digital Marketing at Limeroad.com, where he contributed to the company's growth and profitability through innovative digital strategies. He began his career as a Marketing Executive at TekUncorked, gaining valuable experience in the digital marketing landscape.
Academic Background
Sawan holds a Bachelor's degree in Business Administration from the University of Delhi, where he graduated with distinction.
Areas of Expertise
- Search Engine Optimization (SEO)
- Social Media Marketing
- Email Marketing
- Data Analytics and Reporting
- Campaign Optimization
- Digital Strategy Development
- Cross-functional Collaboration
Professional Impact
During his tenure at Google, Sawan spearheaded the development and implementation of a highly successful SEO strategy, resulting in a 25% increase in organic traffic and a 15% improvement in search engine rankings. As the Digital Marketing Manager at simsim, he implemented a comprehensive social media marketing plan that led to a 35% growth in the company's social media following and a 20% increase in customer engagement.
Conclusion
Sawan Kumar is a seasoned Digital Marketing Manager with a proven track record of driving impactful digital strategies and campaigns. His expertise in data-driven decision making, combined with his ability to execute innovative digital solutions, makes him a valuable asset to any organization seeking to enhance their online presence and achieve sustainable growth.