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Sharla Mcamis

Sharla McAmis


Head of Sales
Dallas, Texas, United States

Professional Overview


Sharla McAmis is a seasoned sales executive with extensive experience in the beauty and cosmetics industry. As the Head of Sales at INNBEAUTY PROJECT, she leads a high-performing team and drives revenue growth through strategic partnerships and innovative sales initiatives. With a proven track record of success, Sharla is recognized for her exceptional leadership, industry expertise, and ability to consistently exceed sales targets.

Experience Summary


Current Role


As the Head of Sales at INNBEAUTY PROJECT, Sharla is responsible for developing and executing the company's overall sales strategy. She oversees a team of sales professionals and works closely with cross-functional partners to drive revenue growth, expand market share, and enhance the company's brand presence. Under her leadership, INNBEAUTY PROJECT has experienced significant year-over-year sales increases and has successfully launched several new product lines.

Career Progression


Prior to her current role, Sharla held several senior-level sales and business development positions, including VP of Sales at Josie Maran, VP of Sales & Business Development at LEEN, and Vice President Sales at Make Up For Ever. Her career has been marked by a consistent track record of success, with a focus on driving strategic growth, building high-performing teams, and delivering exceptional results. Sharla also has valuable experience as a Sr. District Manager at Sephora, where she honed her skills in customer service, retail operations, and brand promotion.

Academic Background


Sharla holds a Bachelor of Science degree in Marketing from the University of Texas at Dallas, where she graduated with honors.

Areas of Expertise


  • Strategic sales planning and execution

  • Account management and client relationship building

  • Team leadership and talent development

  • Digital and e-commerce sales strategies

  • New product launch and market expansion

  • Channel optimization and distribution management

  • Data-driven decision making and performance analytics


Professional Impact


Throughout her career, Sharla has been recognized for her ability to drive transformative change and deliver measurable results. Notable achievements include:

  • Spearheading the successful launch of a new product line at INNBEAUTY PROJECT, resulting in a 25% increase in revenue within the first year

  • Expanding the company's distribution network and securing key retail partnerships, leading to a 30% increase in overall market share

  • Developing and implementing a comprehensive sales training program that improved the team's productivity and customer satisfaction by 20%

  • Serving as a keynote speaker at industry events, sharing insights on emerging trends and best practices in sales and marketing


Conclusion


With her exceptional leadership skills, deep industry expertise, and a proven track record of driving growth, Sharla McAmis is poised to continue making a significant impact in the beauty and cosmetics industry. As the Head of Sales at INNBEAUTY PROJECT, she is committed to leading her team to new heights of success and delivering innovative solutions that meet the evolving needs of the market.