Professional Summary

Professional Overview

Shawn Wolf is an accomplished business development and sales executive with extensive expertise in the consumer packaged goods (CPG) industry. As the Director of Business Development at Better Buzz Coffee, he leverages his deep understanding of the retail landscape, data-driven insights, and strategic partnerships to drive growth and innovation.

Experience Summary

Current Role

As the Director of Business Development at Better Buzz Coffee, Shawn is responsible for identifying and securing new business opportunities, as well as fostering strategic partnerships to expand the brand's presence in the CPG market. He works closely with cross-functional teams to develop and execute targeted sales strategies, leveraging his expertise in category insights, analytics, and retail technology.

Career Progression

Prior to his current role, Shawn held the position of SVP of Business Intelligence at Acosta Group, where he led a team of data analysts and insights professionals to deliver data-driven solutions that empowered clients to make informed business decisions. He also gained valuable experience in category management and shopper insights while working at Walmart Inc. for Green Mountain Coffee Roasters.

Academic Background

Shawn holds a Bachelor's degree in Business Administration from the University of California, San Diego, where he specialized in marketing and analytics.

Areas of Expertise

• Business development and sales strategy in the CPG industry

• Data-driven category insights and analytics

• Retail technology and digital transformation

• Strategic partnership development and management

• Cross-functional team leadership and collaboration

Professional Impact

Throughout his career, Shawn has demonstrated a proven track record of driving measurable business results. At Acosta Group, he spearheaded the implementation of a cutting-edge business intelligence platform that enabled clients to optimize their product portfolios and go-to-market strategies. In his current role at Better Buzz Coffee, Shawn has played a pivotal role in securing several high-profile retail partnerships, contributing to the brand's accelerated growth and market expansion.

Conclusion

Shawn Wolf's diverse experience, data-driven insights, and strategic acumen position him as a valuable asset in the CPG industry. As he continues to drive innovation and achieve measurable results, Shawn is positioned for continued career growth and leadership opportunities.